The whole point of preparing a website is to participate with visitors. Engaging with your website’s visitors well enables you to sell more products or boost your followers. Building great landing pages is a huge deal precisely of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The invoice won’t even include the actual design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everyone can do. In this review, we will look at Instapage, a service that lets customers create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? Why Use Instapage As A Startup
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be found on the left side of the page.
Users will initially find the main attributes: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from advertisements can be automatically imported and will reflect on your PostClick score if you have enabled syncing. Simply put, the PostClick score allows users to compare the entire number of ads that they have and the total number of personalized experiences. Why Use Instapage As A Startup
Once calculated, the PostClick score is easily seen on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Everything is logged automatically, including renaming or editing projects.
Adding freshly generated leads as well as new team members is also another feature that this page includes. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, rather than entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it is mostly just drag and drop, the actual Landing Page Editor is really simple to use. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. I can confidently say that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage remains outstandingly easy. Moving around editing elements of each template can be done by users as far as they need. This isn’t the case for several other services where elements can only be placed among fixed, predetermined spots.
Another thing that makes the editor great is how it balances creative freedom and being user friendly. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things simple.
When moving elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making sure that an element appears nicely positioned with regard to its environment. Upon dropping an element to a new place, a crispy snapping animation occurs.
Although you’re free to ignore this grid along with other indicators, it’s wonderful to have some guidance when arranging the page elements.
While you’re working in the page builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your layout often. When it is posted, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose which they need, say something that’s intended for site visitors to leave comments and such. Once it’s saved in the Instablocks library, it may be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their requirements. The blocks saved in the library may also be edited. It’s possible to have changes mirrored across all landing pages containing the edited block. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Why Use Instapage As A Startup
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage enables users set widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing so, it can be put anywhere on the landing page. Users may also choose to edit the look and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for creating landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which can be used to make WordPress pages. But, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add ready-made sliders, testimonials, pricing tables, and many more things to your pages.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Still, it’s not quite as convenient as having the ability to put in a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets that you can drag and drop onto your own pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Luckily, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to see how the page would look like on a smartphone.
The Business plan for Instapage costs $199 per month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Why Use Instapage As A Startup
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the program’s assistive user interface features will place you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive client center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.