The entire point of setting up a website is to engage with visitors. Engaging with your website’s visitors well lets you sell more products or increase your followers. This is precisely why building great landing pages is such a massive deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The bill will not even include the real look of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everybody can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and keep your landing page.
Features: How Can Instapage Assist You? Square And Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the most important things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will initially see the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from ads can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the complete number of personalized experiences. Square And Instapage
Once calculated, the PostClick score can be easily viewed on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domains. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Everything is logged automatically, such as renaming or editing projects.
Adding freshly generated leads as well as new team members is also another capability that this page includes. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is really easy to use. Users can start from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage remains outstandingly simple. Elements of each template can be moved around and edited as far as users want. This is not the case for some other services where components can only be placed among fixed, predetermined spots.
How the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, much like how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users can also find the distance between the element being transferred from other neighboring elements. This is truly helpful for making sure that an element looks nicely positioned with regard to its surroundings. Upon dropping an element to a new place, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid along with other indicators, it is nice to have some guidance when arranging the page elements.
As you’re working in the webpage builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. It should look precisely how it does in the editor once it is posted.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users may create a block for any purpose which they need, say something that’s meant for site visitors to leave comments and such. Once it’s stored in the Instablocks library, it may be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Square And Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users place widgets in landing pages immediately. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be put anywhere on the landing page. Users can also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. But, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
Adding readymade sliders, testimonials, pricing tables, and a lot more items to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by blending the text, image, and headlines widgets, for example.
Still, it’s not quite as convenient as having the ability to add a ready-made purpose-built widget to your webpage. There are a few pre-built pricing tables and other elements in the page template to help save you time. Using ready-made widgets that you can drag and drop onto your pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and display size. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to mobile view to determine how the page would look like on a smartphone.
The Business plan for Instapage costs $199 per month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Square And Instapage
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the program’s assistive user interface features will place you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive customer center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.