The entire point of setting up a website is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or boost your followers. Building great landing pages is a massive deal precisely of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. And often, the bill will not even include the real design of the landing page. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. One of the services that lets users create, manage, and keep landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage WordPress Plugin
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you will need for your landing page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. If that’s the case, data from ads can be automatically imported and will reflect on your PostClick score. To put it simply, the PostClick score allows users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage WordPress Plugin
Once calculated, the PostClick score is easily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily take or give away access to domain names. But to do this, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions including renaming or editing projects will be logged automatically.
This area also enables users to quickly see newly created leads and add team members to the accounts. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, instead of entering an accounts API key such as other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so simple to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page using Instapage is still outstandingly simple. Elements of each template can be moved around and edited as far as users need. This is not the case for several other services where components can only be set among fixed, predetermined spots.
The way that the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers might find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users may also see the distance between the element being moved from other neighboring elements. This is really helpful for making sure that an element appears nicely positioned with regard to its environment. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid and other indicators, it’s nice to have some advice when organizing the page elements.
As you’re working in the webpage builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your design often. When it is posted, it should look precisely how it does in the editor.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it is just like having modular landing pages.
Users may create a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it’s stored in the Instablocks library, then it can be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What is even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library may also be edited. It is possible to have changes mirrored across all landing pages containing the edited block. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage WordPress Plugin
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage enables users place widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing this, it can be placed anywhere on the landing page. Users may also choose to edit the appearance and performance of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which is used to make WordPress pages. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
With a modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, reviews, pricing tables, and many more items to your pages.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Being able to put in a premade widget on to your landing page is still quite the convenient feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your pages isn’t as straightforward as having access to ready-made widgets that you can drag and drop onto your own pages.
Luckily, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look good on any device and screen size. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 per month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage WordPress Plugin
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the program’s assistive user interface features will set you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for a week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.