The whole point of setting up a website is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or increase your followers. This is exactly why building great landing pages is such a massive deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The bill won’t even include the real look of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everyone can do. In this review, we will look at Instapage, a service that lets customers create, manage, and maintain your landing page.
Features: How Can Instapage Help You? Instapage What I
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will first see the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from ads can be automatically imported and will reflect on your PostClick score. Simply put, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Instapage What I
Once calculated, the PostClick score is readily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily give or take away access to domain names. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions including renaming or editing projects will be logged automatically.
Adding freshly generated leads as well as new team members is also another capability that this page includes. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, rather than entering an account API key like other applications would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is really easy to use. Users can begin from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as far as they need. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
The way that the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
When moving elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is truly helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new position, a crispy snapping animation happens.
Although you’re free to ignore this grid and other indicators, it is wonderful to have some guidance when organizing the page elements.
As you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your design often. It should look exactly how it does in the editor once it’s published.
Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it’s just like having modular landing pages.
Users can create a block for any purpose that they want, say something that’s meant for website visitors to leave comments and such. Once it is stored in the Instablocks library, it can be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks saved in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage What I
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage lets users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing this, it can be put anywhere on the landing page. Users may also choose to edit the appearance and performance of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add ready-made sliders, testimonials, pricing tables, and many more items to your pages.
Blending the text, image, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Being able to place in a premade widget on to your website is still quite the convenient feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages isn’t as easy as having access to ready-made widgets which you can drag and drop onto your own pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users can switch to mobile view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage What I
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface features will set you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.