Landing pages are a huge deal when it comes to internet marketing. That is why making a great, engaging, and gorgeous landing page is vital. One of the most famous tools for creating one is Instapage. In this review, we will have a look at Instapage’s rivals to see how it performs compared to them.
When choosing a landing page tool, what exactly should you look out for? First, it should be able to create quick and easy output that looks like a million dollars. Additionally, it must be simple enough to use that site developing skills are not necessary. And lastly, recreating the landing page of their dreams should be doable with the provided features.
If you would rather have a video to explain stuff, check this review video covering the features of Instapage by IM Nights on YouTube. I would strongly suggest however, that after watching, you read the comparisons we’ve made with other tools to help you make the best possible decision.
Instapage vs Unbounce Instapage vs WordPress
When a user wants to prioritize flexibility when making landing pages, Unbounce is generally an excellent choice. The Instapage builder offers loads of liberty already, but Unbounce takes it up a notch as it doesn’t have a grid system, unlike Instapage.
The added level of flexibility might be just what other users are looking for, so Unbounce’s higher price makes sense. Some of its amazing perks include pop-ups and sticky bars, which are great for generating leads. They also offer lots of customization choices.
As most people know, the template department is not Instapage’s strongest suit. Unbounce takes the cake in this regard. Better quality templates that are excellent at optimizing conversion rates is just something that Unbounce does better. It also has a native dynamic keyword replacement feature for your advertising campaigns. Even at its cheapest plan, Unbounce already provides telephone support which edges out Instapage slightly when it comes to customer support.
The A/B testing feature beginning only in the $120 per month plan is one of Unbounce’s downsides. Its widgets are also not that good, as it even lacks a countdown timer, which is quite helpful for landing pages. And, beginners may prefer the ease of a grid system for building landing pages.
very similar to web page overlays are pop-up windows.They can be set to appear once a user arrives at the landing pages, after a timed delay, on click or scroll, and even when they try to leave the page. There are plenty of pop-up templates as well, making it a considerable asset that Instapage does not have.
Just like Instapage, Unbounce may also be used with Google Analytics in conjunction with the native data analytics tools to obtain even more information from landing page interactions. This will help out a lot with measuring visitor behaviour and increasing conversion rates. Another handy thing is that Unbounce may be used to create a CSV file of your leads list. A deeper analysis of information can be done because of this, so it’s nice.
To sum up, Unbounce is ideal for entrepreneurs and electronic marketers that are looking for a service that has strong and complete power tools. Unbounce even has attributes apart from landing page building capacities which are going to be great with advertising.
Instapage vs Leadpages
If you are looking for a less expensive option, then Leadpages is a excellent choice. Users won’t have to think about how many landing pages that they need to produce. Leadpages also allow unlimited traffic and prospects even with its most inexpensive plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. Instapage’s mobile compatibility is also given in Leadpages, so you won’t have to worry about that. Instapage and Leadpages stand alike when it comes to integration with third-party applications.
Users are promised with beautiful templates that have a professional appearance when they use Leadpages. This will make users’ lives easy, since they can just edit or perhaps straight-up use them for their landing pages. In this regard, Leadpages does a much better job than Instapage.
This is because Leadpages have special, different template sections for things like webinar marketing, upsells, showing launch sales, checkout pages, social media pages such as Facebook, and even a 404 page — which will make unexpected errors less embarrassing.
The thing that makes Leadpages shine brighter than Instapage is that it really has two landing page editors for two groups of consumers: beginners and those with more experience. The first one only has the simple customization options that beginners will probably need, while the other has the full, advanced features. The advanced editor has a complete drag and drop support of every element on the landing page. Moving, deleting, and adding components on the landing page are some of the options given to users.
Another one of Leadpages’ best features is the ability to produce pop-up windows designed to get people’s attention. What’s even better is that these windows can be used on any of your pages, and not just the ones you created with Leadpages. Exactly like Unbounce overlays, they may be set to respond to a variety of triggers such as clicking on an area of the page, cursor hovers, and once the user leaves the page. Instapage vs WordPress
Leadpages has plenty of free templates currently available for use, but they have an evolving and growing ecosystem of paid templates in their market. Definitely worth the additional cash, these paid templates look absolutely gorgeous.
Instapage vs Clickfunnels
When compared with the other services mentioned earlier, ClickFunnels works slightly differently. ClickFunnels projects are essentially websites with advertising flows built into them. This is already more complicated than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around making and analyzing landing pages, ClickFunnels allow users to construct different websites and use them as distinct marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and many others can be done with ClickFunnels.
To make it simpler, ClickFunnels will help users create a collection of landing pages created for people to go through to achieve a particular goal. The first few landing pages may be for opt-in pages, asking for contact information, registering an account, and such. Functioning as email autoresponders, sales pages, and even ordering forms can the latter if your business needs those services.
Although ClickFunnels can be used for many advanced projects, users aren’t left to stumble in the dark with all of the tools available for them. ClickFunnels really suggest what pages should be added next to make the series more effective. This is the most noticeable difference between the editing tools of Instapage and ClickFunnels.
Because ClickFunnels has far more functionalities than Instapage, it makes sense for its template offerings to be more diverse and distinctive to cater to many needs. The excellent thing is that these templates allow for a wide range of customization too. Users may edit taglines, videos, and other media to pages. Headers, footers, as well as testimonial sections may also be added when the situation requires it.
ClickFunnels also includes a native email service included in its package. This allows for easy and fast emails and an autoresponder that will take care of common email situations. Conversion rates have been shown to increase because of personal touch to emails, which is something that ClickFunnels can do for users. Because of this built-in email service, this means that email stats may be used for data analytics. Instapage vs WordPress
Instapage vs Hubspot
Instapage plans get more expensive as the amount of users and visits increases. Because of this, HubSpot is another more affordable option for your landing page needs. In fact, it includes a base program that’s entirely free of charge, unlike Instapage, which only provides a free trial which only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
Handling visitor interaction more creatively is something that makes HubSpot unique. Rather than just forms, that’s the case for Instapage, landing pages done with HubSpot may incorporate chat boxes. These chat boxes can even be set to be handled by a bot, which makes it effortless for users to efficiently assist page visitors. Reaching out to potential clients is easier because Hubspot already takes care of that step.
Page visitors can even book meetings with just a couple of clicks. Hubspot’s landing pages can be made to possess meeting modules.
Prospective clients can use these to quickly get in touch with members of your staff. because of the new normal, this feature is very helpful because the meetings can be done through Google and Office applications.
Instapage vs MailChimp
MailChimp is probably the most popular thing on this list. This marketing tool has been used since the earliest days of internet marketing. Although known mostly for its email marketing solutions, MailChimp also allows for the creation of landing pages.
An immediate advantage over Instapage is that, again, it actually provides a free plan. Although not the most packed with templates and features, its offering is adequate enough for something free. The free templates and the degree of customization can be used effectively if you understand what you are doing.
In fact, the free plan already includes neat analysis tools–stuff like basic data reporting, A/B testing, and even grouping landing pages. As expected, the free plan has a number of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs WordPress
Instapage has undoubtedly earned its place among the most used landing page builders. It packs a tremendous amount of performance in its own toolkit, and users won’t feel constrained when it comes to creativity. Beginners can opt for the landing page services with free programs given that Instapage is not exactly an affordable option.
But, if you decide on placing your money on Instapage for your marketing needs, you won’t need to be worried about consistency and effectiveness even if other titles in this listing edges out Instapage in certain areas. Guiding users through the simplest to the more advanced elements of online marketing is a job that Instapage does excellently.