Landing pages are a huge deal when it comes to online marketing. That’s the reason making a fantastic, engaging, and beautiful landing page is vital. One of the most famous tools for making one is Instapage. In this review, we will take a look at Instapage’s competition to see how it performs compared to them.
But first, what makes a great landing page tool? First, it ought to be able to create quick and easy output that looks like a million bucks. Additionally, it must be simple enough to use that site developing skills are not necessary. And last, it must have the right features to help users recreate the landing page of their dreams.
If you would rather have a video to explain things, check this feature review and demo video by IM Nights on YouTube. I would strongly suggest however, that after watching, you read the comparisons we’ve made with similar tools to help you make the best possible decision.
Instapage vs Unbounce Instapage vs Strikingly
When a user wants to prioritize flexibility when creating landing pages, Unbounce is generally an exceptional choice. The Instapage builder offers plenty of freedom already, but Unbounce takes it up a notch because it doesn’t have a grid system, unlike Instapage.
The added level of flexibility may be just what other users are looking for, so Unbounce’s higher price makes sense. Some of its amazing perks include pop-ups and sticky bars, which are terrific for generating leads. They also offer lots of customization options.
As most people know, the template section is not Instapage’s strongest suit. Unbounce takes the cake in this regard. Better quality templates that are great at maximizing conversion rates is just something that Unbounce does better. It also has a native dynamic key word replacement feature for your marketing campaigns. When it comes to customer service, it also edges out Instapage slightly because of telephone support even at its cheapest plan.
However, one of Unbounce’s drawbacks is that the A/B testing tool starts only in the $120 per month plan. Its widgets are also not that good, as it even lacks a countdown timer, which is quite useful for landing pages. And, beginners may prefer the ease of a grid system for constructing landing pages.
Pop-up windows are very similar to web page overlays.They can be set to appear once a user arrives at the landing pages, following a timed delay, on click or scroll, and even when they try to leave the page. There are loads of pop-up templates as well, making it a considerable asset that Instapage does not have.
Just like Instapage, Unbounce may also be used with Google Analytics in conjunction with the native data analytics tools to gain even more information from landing page interactions. This will help out a lot with measuring visitor behaviour and increasing conversion rates. Another handy thing is that Unbounce can be used to create a CSV file of your leads list. This is nice to get a more in depth analysis of data.
In summary, Unbounce is ideal for entrepreneurs and digital marketers who are searching for a service that has powerful and complete power tools. Apart from landing page building capacities, Unbounce has features which are going to be great with marketing.
Instapage vs Leadpages
If you’re searching for a less expensive option, then Leadpages is a excellent choice. Users won’t have to worry about how many landing pages that they need to produce. Leadpages also allow unlimited traffic and prospects even with its most affordable plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. Additionally, it offers the worry-free mobile compatibility that you can expect from Instapages. Instapage and Leadpages stand equally when it comes to integration with third-party software.
Leadpages provides beautiful templates with a professional appearance. This will make users’ lives easy, as they can simply edit or even straight-up utilize them to get their landing pages. Instapage takes the lesser prize than Leadpages when it comes to this aspect.
This is because Leadpages have special, different template segments for things like webinar marketing, upsells, showing launch sales, checkout pages, social networking pages like Facebook, and even a 404 page — that will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it really has two landing page editors. The first one just has the basic customization choices that beginners will probably need, while another has the full, advanced capabilities. The advanced editor has a complete drag and drop support of every element on the landing page. Moving, deleting, and inserting components on the landing page are some of the options given to users.
Another one of Leadpages’ best features is the ability to produce pop-up windows designed to get people’s attention. Not being limited to only the ones you made with Leadpages, these windows can be used on any of your pages. Just like Unbounce overlays, they may be set to respond to many different triggers such as clicking on an area of the page, cursor hovers, and once the user leaves the page. Instapage vs Strikingly
Leadpages has plenty of free templates already available for use, but they have an evolving and growing ecosystem of paid templates in their market. These paid templates look absolutely gorgeous and are indeed worth the additional cash.
Instapage vs Clickfunnels
When compared with the other services mentioned previously, ClickFunnels works a little bit differently. ClickFunnels projects are basically sites with advertising flows built into them. This is already more complex than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around creating and assessing landing pages, ClickFunnels allow users to build unique websites and use them as different marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and many others can be done with ClickFunnels.
To make it easier, ClickFunnels will help users create a series of landing pages created for visitors to go through to reach a specific goal. The first few landing pages may be for opt-in pages, asking for contact information, registering an account, and such. Functioning as email autoresponders, sales pages, and even ordering forms can the latter if your business needs those services.
Although ClickFunnels can be used for many advanced projects, users aren’t left to stumble in the dark with all of the tools available for them. ClickFunnels actually suggest what pages should be inserted next to make the series more effective. The editing tools of Instapage and ClickFunnels are set apart by this significant difference.
Because ClickFunnels has far more functionalities than Instapage, it makes sense for its template offerings to be more varied and unique to cater to a lot of needs. The great thing is that these templates allow for a wide array of customization too. Editing taglines, videos, and other media can be done by users. Headers, footers, as well as testimonial sections may also be added when the situation requires it.
Also included in its package, ClickFunnels provides a native email service. This allows for simple and quick emails and an autoresponder that will look after common email situations. Conversion rates have been shown to improve because of personal touch to emails, which is something that ClickFunnels can do for users. Because of this built-in email support, this means that email stats may be used for data analytics. Instapage vs Strikingly
Instapage vs Hubspot
Instapage plans get more expensive as the amount of users and visits increases. Being a cheaper option for your landing page needs is one of HubSpot’s strengths. In actuality, it has a base plan that’s entirely free of charge, unlike Instapage, which only provides a free trial that only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
Handling visitor interaction more creatively is something which makes HubSpot unique. Instead of just forms, which is the case for Instapage, landing pages done with HubSpot can incorporate chat boxes. These chat boxes may even be set to be dealt with by a bot, which makes it easy for users to efficiently assist page visitors. Reaching out to prospective clients is easier because Hubspot already takes care of that step.
Page visitors can even reserve meetings with just a few clicks. Hubspot’s landing pages can be made to have meeting modules.
Potential clients can use these to quickly get in contact with members of your team. because of the new normal, this feature is quite helpful because the meetings can be done through Google and Office applications.
Instapage vs MailChimp
MailChimp is probably the most popular thing on this listing. Since the earliest days of online marketing, people were already using this marketing tool. Although known mostly for its email marketing services, MailChimp also allows for the creation of landing pages.
Again, actually offering a free plan is already an immediate advantage over Instapage. Although not the most packed with features and templates, its offering is decent enough for something free. The free templates and the degree of customization can be used effectively in case you know what you’re doing.
In fact, the free plan already includes neat analysis tools–stuff like basic data reporting, A/B testing, and even grouping landing pages. As anticipated, the free program has a number of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs Strikingly
Instapage has definitely earned its place among the most used landing page builders. Users won’t be feeling constrained when it comes to imagination plus a tremendous amount of performance in its own toolkit makes it great. But, given that it’s not exactly a cheap option, beginners can choose the landing page services with free plans.
But, if you decide on placing your cash on Instapage for your marketing needs, you won’t need to be worried about consistency and effectiveness even if other names in this listing edges out Instapage in certain areas. Instapage does an superb job of guiding users through the simplest to the more advanced aspects of online marketing.