Landing pages are a big deal when it comes to online marketing. That’s the reason making a great, engaging, and beautiful landing page is essential. One of the most well-known tools for making one is Instapage. In this review, we’ll take a look at Instapage’s rivals to see how it performs compared to them.
But first, what makes a good landing page tool? First, it should be able to create quick and easy output that looks like a million dollars. Also, it must be easy enough to use that site developing skills are not necessary. And last, recreating the landing page of their dreams should be doable with the provided features.
If you prefer a video to explain stuff, check this review video covering the features of Instapage by IM Nights on YouTube. I would strongly suggest though, that after the video, you read the comparisons we’ve made with other tools to help you make the best decision.
Instapage vs Unbounce Instapage vs Mailchimp
Unbounce is generally an exceptional choice for users who prioritize flexibility when creating landing pages. The Instapage builder offers plenty of liberty already, but Unbounce takes it up a notch as it does not have a grid system, unlike Instapage.
Although Unbounce is a little bit pricier, this extra level of flexibility might be just what other users are searching for. Some of its awesome perks include pop-ups and sticky bars, which are terrific for generating leads. They also offer lots of customization choices.
As most people know, the template department isn’t Instapage’s strongest suit. Unbounce takes the cake in this regard. Better quality templates that are great at maximizing conversion rates is just something that Unbounce does better. Additionally, it has a native dynamic key word replacement feature for your marketing campaigns. Even at its lowest plan, Unbounce already provides telephone support which edges out Instapage slightly when it comes to customer support.
The A/B testing tool beginning only in the $120 per month plan is one of Unbounce’s downsides. Its widgets are also not that great, as it even lacks a countdown timer, which is very useful for landing pages. And, beginners may prefer the simplicity of a grid system for building landing pages.
very similar to web page overlays are pop-up windows.Arriving at the landing pages, after a timed delay, on scroll or click, and even when trying to leave the page are some of the triggers that users can set for the pop-up windows. There are loads of pop-up templates as well, making it a considerable asset that Instapage does not have.
Just like Instapage, Unbounce can also be used with Google Analytics in conjunction with the native data analytics tools to obtain even more information from landing page interactions. Measuring visitor behaviour and increasing conversion rates become easier because of this. Another handy thing is that Unbounce may be used to generate a CSV file of your leads list. A deeper analysis of data can be done because of this, so it’s nice.
To sum up, Unbounce is ideal for entrepreneurs and electronic marketers that are searching for a service that has strong and complete power tools. Aside from landing page construction capacities, Unbounce has attributes which are going to be great with marketing.
Instapage vs Leadpages
Leadpages is a great choice of people who are looking for a less expensive option. Users won’t have to worry about how many landing pages that they need to produce. Leadpages also allow unlimited traffic and leads even with its most inexpensive plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. Instapage’s mobile compatibility is also given in Leadpages, so you won’t have to worry about that. Instapage and Leadpages stand equally when it comes to integration with third-party applications.
Users are promised with beautiful templates with a professional look This will make users’ lives easy, as they can simply edit or even straight-up use them to get their landing pages. In this aspect, Leadpages does a better job than Instapage.
This is because Leadpages have special, different template segments for stuff like webinar promotion, upsells, showing launching earnings, checkout pages, social networking pages such as Facebook, as well as a 404 page — that will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it actually has two landing page editors. The first one just has the simple customization choices that beginners will most likely need, while another has the full, advanced capabilities. The advanced editor has a complete drag and drop support of every element on the landing page. Including the option to move, delete, and insert elements on the landing page.
Another one of Leadpages’ best features is the ability to make pop-up windows designed to get people’s attention. Not being limited to just the ones you created with Leadpages, these windows may be used on any of your pages. Exactly like Unbounce overlays, they may be set to respond to many different triggers like clicking on an area of the page, cursor hovers, and once the user leaves the page. Instapage vs Mailchimp
Leadpages has lots of free templates currently available for use, but they have an evolving and growing ecosystem of paid templates within their market. These paid templates look absolutely gorgeous and are indeed worth the extra cash.
Instapage vs Clickfunnels
ClickFunnels is a little bit different compared to the other services mentioned earlier. ClickFunnels projects are essentially websites with marketing flows built into them. This is already more complex than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around creating and analyzing landing pages, ClickFunnels allow users to construct different websites and use them as distinct marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and lots of others can be done with ClickFunnels.
To make it simpler, ClickFunnels will help users make a series of landing pages designed for people to go through to achieve a particular goal. The first few landing pages can be for opt-in pages, asking for contact information, registering an account, and such. serving as email autoresponders, sales pages, and even ordering forms can the latter if your business needs those services.
Although ClickFunnels may be used for many complex projects, users aren’t left to stumble in the dark with all the tools out there for them. ClickFunnels really suggest what pages should be added next to make the series more effective. The editing tools of Instapage and ClickFunnels are set apart by this noticeable difference.
Because ClickFunnels has a lot more functionalities than Instapage, it is reasonable for its template offerings to be more varied and distinctive to cater to many needs. The great thing is that these templates allow for a wide array of customization too. Editing taglines, videos, and other media can be done by users. Headers, footers, as well as testimonial sections can also be added when the situation requires it.
ClickFunnels also has a native email service included in its package. This allows for simple and quick emails and an autoresponder that will take care of common email situations. Conversion rates have been shown to improve because of personal touch to emails, which is something that ClickFunnels can do for users. Because of this built-in email service, this means that email stats may be used for data analytics. Instapage vs Mailchimp
Instapage vs Hubspot
Instapage plans get more expensive as the number of visits and users increases. Being a cheaper choice for your landing page needs is one of HubSpot’s strengths. In fact, it has a base program that is entirely free of charge, unlike Instapage, which merely provides a free trial that only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
Handling visitor interaction more creatively is something which makes HubSpot unique. Instead of just forms, which is the case for Instapage, landing pages done with HubSpot may incorporate chat boxes. These chat boxes can even be set to be handled by a bot, making it easy for users to effectively assist page visitors. Reaching out to potential clients is easier because Hubspot already takes care of that step.
Page visitors can even reserve meetings with just a couple of clicks. Hubspot’s landing pages can be made to have meeting modules.
Prospective clients can use these to quickly get in contact with members of your staff. because of the new normal, this feature is quite helpful because the meetings can be done through Google and Office applications.
Instapage vs MailChimp
MailChimp is most likely the most popular thing on this listing. This marketing tool has been used since the earliest days of online marketing. Though known mostly for its email marketing services, MailChimp also allows for the creation of landing pages.
Again, actually offering a free plan is already an immediate advantage over Instapage. Though not the most packed with templates and features, its offering is adequate enough for something free. The free templates and the degree of customization can be used effectively if you understand what you are doing.
Neat evaluation tools–stuff like basic statistics reporting, A/B testing, and even grouping landing pages are already provided in the free plan. As anticipated, the free plan has a number of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs Mailchimp
Instapage has definitely earned its place as one of the most used landing page builders. It packs a tremendous amount of performance in its own toolkit, and users will not feel constrained when it comes to imagination. Beginners can choose the landing page services with free programs given that Instapage is not exactly a cheap option.
But, if you decide on placing your money on Instapage for your advertising needs, you won’t need to be worried about consistency and efficacy even if other names in this list edges out Instapage in some areas. Guiding users through the simplest to the more advanced elements of online marketing is a job that Instapage does superbly.