If you’re looking towards online marketing, then you’ll need to use landing pages. That is why making a great, engaging, and beautiful landing page is essential. Among the most famous tools for making one is Instapage. In this review, we will have a look at Instapage’s rivals to see how it performs compared to them.
But first, what makes a great landing page tool? First, it should be able to create quick and easy output that looks like a million dollars. Additionally, it must be simple enough to use that site developing skills are not necessary. And last, it must have the right features to assist users recreate the landing page of their dreams.
If you prefer a video to explain things, check this feature review and demo video by IM Nights on YouTube. I would strongly suggest however, that after watching, you read the comparisons we’ve made with other tools to help you make the best decision.
Instapage vs Unbounce Instapage vs Launchrock
Unbounce is generally an excellent choice for users who prioritize flexibility when creating landing pages. The Instapage builder offers plenty of liberty already, but Unbounce takes it up a notch because it doesn’t have a grid system, unlike Instapage.
The extra level of flexibility may be exactly what other users are looking for, so Unbounce’s higher price makes sense. Some of its amazing perks include pop-ups and sticky bars, which are great for generating leads. They also offer a great deal of customization options.
As most people know, the template department isn’t Instapage’s strongest suit. Unbounce takes the cake in this respect. Better quality templates that are great at maximizing conversion rates is just something that Unbounce does better. It also has a native dynamic key word replacement feature for your marketing campaigns. Even at its cheapest plan, Unbounce already provides telephone support which edges out Instapage slightly when it comes to customer service.
The A/B testing feature beginning only in the $120 per month deal is one of Unbounce’s drawbacks. Its widgets are also not that good, as it even lacks a countdown timer, which is quite useful for landing pages. And, beginners might prefer the ease of a grid system for building landing pages.
Pop-up windows are similar to web page overlays.Arriving at the landing pages, following a timed delay, on click or scroll, and even when trying to leave the page are some of the triggers that users can set for the pop-up windows. There are loads of pop-up templates as well, which makes it a considerable asset that Instapage doesn’t have.
Just like Instapage, Unbounce can also be used with Google Analytics in conjunction with the native data analytics tools to obtain even more information from landing page connections. This will help out a lot with measuring visitor behavior and increasing conversion rates. Another handy thing is that Unbounce may be used to create a CSV file of your leads list. A deeper analysis of data can be done because of this, so it’s nice.
To sum up, Unbounce is best for entrepreneurs and digital marketers who are searching for a service which has powerful and complete power tools. Unbounce even has features aside from landing page building capacities which are going to be great with marketing.
Instapage vs Leadpages
Leadpages is a excellent choice of people who are searching for a cheaper option. Users won’t need to worry about how many landing pages that they have to produce. Leadpages also allow unlimited traffic and leads even with its most affordable plan. Like Instapage, making landing pages with Leadpages is largely just drag and drop. Instapage’s mobile compatibility is also given in Leadpages, so you won’t have to worry about that. Instapage and Leadpages stand equally in regards to integration with third-party applications.
Leadpages provides beautiful templates that have a professional appearance. This will make users’ lives easy, since they can just edit or even straight-up use them for their landing pages. In this aspect, Leadpages does a better job than Instapage.
This is because Leadpages have special, separate template sections for stuff like webinar marketing, upsells, showing launch earnings, checkout pages, social networking pages like Facebook, as well as a 404 page — which will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it really has two landing page editors. The first one only has the basic customization options that beginners will most likely need, while the other has the full, advanced capabilities. The advanced editor has a complete drag and drop support of every element on the landing page. This includes the option to move, delete, and add elements on the landing page.
Another one of Leadpages’ best features is the ability to produce pop-up windows designed to capture people’s attention. Not being limited to just the ones you created with Leadpages, these windows can be used on any of your webpages. Just like Unbounce overlays, they may be set to respond to many different triggers like clicking on an area of the page, cursor hovers, and once the user leaves the page. Instapage vs Launchrock
Leadpages has lots of free templates already available for use, but they have an evolving and growing ecosystem of paid templates within their market. These paid templates look absolutely gorgeous and are indeed worth the additional cash.
Instapage vs Clickfunnels
When compared with the other services mentioned earlier, ClickFunnels works a little bit differently. ClickFunnels projects are basically sites with advertising flows built into them. This is already more complex than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around making and assessing landing pages, ClickFunnels allow users to build different sites and use them as different marketing funnels. As an example, users can make pages for capturing leads, creating forms, implementing email campaigns, and lots of others.
To make it easier, ClickFunnels will help users create a series of landing pages designed for people to go through to reach a particular aim. The first few landing pages may be for opt-in pages, asking for contact information, registering an account, and such. serving as email autoresponders, sales pages, as well as ordering forms can the latter if your company needs those services.
Although ClickFunnels may be used for many complex projects, users are not left to stumble in the dark with all of the tools available for them. ClickFunnels actually suggest what pages should be added next to make the series more effective. The editing tools of Instapage and ClickFunnels are set apart by this significant difference.
Because ClickFunnels has far more functionalities than Instapage, it is reasonable for its template offerings to be more diverse and unique to cater to many needs. The great thing is that these templates allow for a wide range of customization too. Users can edit taglines, videos, and other media to pages. Headers, footers, as well as testimonial sections may also be added when the situation calls for it.
ClickFunnels also includes a native email service included in its own package. This allows for simple and quick emails and an autoresponder that will look after common email situations. This can also be used to add a personal touch to emails, which has been shown to improve conversion rates. Due to this built-in email service, this means that email stats may be used for data analytics. Instapage vs Launchrock
Instapage vs Hubspot
Instapage plans get more expensive as the number of users and visits increases. Being a cheaper option for your landing page needs is one of HubSpot’s strengths. In actuality, it has a base program that is entirely free of charge, unlike Instapage, which merely offers a free trial that only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
The thing that makes HubSpot unique is that it handles visitor interaction creatively. Instead of just forms, which is the case for Instapage, landing pages done with HubSpot may include chat boxes. These chat boxes may even be set to be dealt with by a bot, which makes it easy for users to effectively assist page visitors. Reaching out to prospective clients is easier because Hubspot already takes care of that step.
Page visitors can even reserve meetings with just a few clicks. Hubspot’s landing pages can be made to possess meeting modules.
Prospective clients can use these to quickly get in touch with members of your staff. because of the new normal, this feature is quite helpful because the meetings could be performed through Google and Office applications.
Instapage vs MailChimp
MailChimp is most likely the most popular thing on this listing. This marketing tool has been used since the earliest days of internet marketing. Although known mostly for its email marketing solutions, MailChimp also allows for the creation of landing pages.
An immediate advantage over Instapage is that, again, it actually provides a free plan. Although not the most packed with templates and features, its offering is decent enough for something free. The free templates and the degree of customization can be used effectively if you know what you are doing.
Neat evaluation tools–stuff like basic statistics reporting, A/B testing, and even grouping landing pages are already provided in the free plan. As anticipated, the free program has a number of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs Launchrock
Instapage has undoubtedly earned its place as one of the most used landing page builders. It packs an enormous amount of performance in its own toolkit, and users will not feel constrained when it comes to creativity. But, given that it is not exactly a cheap option, beginners can choose the landing page services with free plans.
But, if you decide on placing your cash on Instapage for your marketing needs, you won’t have to be worried about consistency and effectiveness even if other titles in this listing edges out Instapage in some areas. Guiding users through the simplest to the more advanced aspects of online marketing is a job that Instapage does superbly.