Landing pages are a huge deal when it comes to internet marketing. That’s the reason making a fantastic, engaging, and gorgeous landing page is essential. Among the most famous tools for creating one is Instapage. We will compare and take a look to find out how Instapage performs against its competition in this review.
But first, what makes a good landing page tool? First, it should be able to produce quick and effortless output that looks like a million dollars. Also, it has to be simple enough to use that site developing skills are not necessary. And lastly, it must have the right features to help users recreate the landing page of their dreams.
If you prefer a video to explain things, check this review video covering the features of Instapage by IM Nights on YouTube. I would strongly suggest though, that after the video, you read the comparisons we have made with similar tools to help you make the best decision.
Instapage vs Unbounce Instapage vs Landingpage
Unbounce is generally an excellent choice for users who prioritize flexibility when creating landing pages. The Instapage builder offers plenty of freedom already, but Unbounce takes it up a notch as it doesn’t have a grid system, unlike Instapage.
Although Unbounce is a little bit pricier, this added level of flexibility might be exactly what other users are searching for. Some of its awesome perks include pop-ups and sticky bars, which are terrific for generating leads. They also offer a great deal of customization options.
As most folks know, the template section isn’t Instapage’s strongest suit. Unbounce takes the cake in this regard. Better quality templates that are great at maximizing conversion rates is just something that Unbounce does better. Additionally, it has a native dynamic key word replacement feature for your advertising campaigns. Even at its lowest plan, Unbounce already provides phone support which edges out Instapage slightly when it comes to customer service.
However, among Unbounce’s downsides is that the A/B testing tool begins only in the $120 per month deal. Its widgets are also not that great, as it even lacks a countdown timer, which is very helpful for landing pages. And, beginners might prefer the ease of a grid system for building landing pages.
Pop-up windows are similar to web page overlays.Arriving at the landing pages, after a timed delay, on scroll or click, and even when trying to leave the page are some of the triggers that users can set for the pop-up windows. There are loads of pop-up templates as well, which makes it a considerable asset that Instapage does not have.
Exactly like Instapage, Unbounce can also be used with Google Analytics in tandem with the native data analytics tools to obtain even more information from landing page connections. Measuring visitor behaviour and increasing conversion rates become easier because of this. Another handy thing is that Unbounce may be used to create a CSV file of your leads list. This is nice for a more in depth analysis of data.
In summary, Unbounce is best for entrepreneurs and electronic marketers that are looking for a service that has strong and complete power tools. Apart from landing page building capacities, Unbounce has features which are going to be great with marketing.
Instapage vs Leadpages
Leadpages is a excellent choice of people who are looking for a cheaper option. Users won’t have to think about the number of landing pages that they need to produce. Leadpages also allow unlimited traffic and prospects even with its most inexpensive plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. Instapage’s mobile compatibility is also given in Leadpages, so you won’t have to worry about that. Instapage and Leadpages stand equally in regards to integration with third-party software.
Users are promised with beautiful templates with a professional appearance when they use Leadpages. This will make users’ lives easy, since they can just edit or perhaps straight-up use them to get their landing pages. Instapage takes the lesser prize than Leadpages when it comes to this aspect.
This is because Leadpages have special, separate template segments for things like webinar marketing, upsells, showing launching earnings, checkout pages, social networking pages such as Facebook, and even a 404 page — which will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it actually has two landing page editors. The first one just has the basic customization options that beginners will probably need, while the other has the complete, advanced features. The advanced editor has a complete drag and drop support of each element on the landing page. Including the option to move, delete, and insert elements on the landing page.
Another one of Leadpages’ best features is the ability to make pop-up windows designed to capture people’s attention. Not being limited to only the ones you made with Leadpages, these windows may be used on any of your pages. Exactly like Unbounce overlays, they can be set to react to many different triggers like clicking on an area of the page, cursor hovers, and when the user leaves the page. Instapage vs Landingpage
Leadpages has lots of free templates already available for use, but they have an evolving and growing ecosystem of paid templates within their market. Definitely worth the additional cash, these paid templates look absolutely gorgeous.
Instapage vs Clickfunnels
When compared with the other services mentioned earlier, ClickFunnels works a little bit differently. ClickFunnels projects are basically websites with marketing flows built into them. This is already more complicated than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around making and assessing landing pages, ClickFunnels make it possible for users to construct different sites and use them as distinct marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and many others can be done with ClickFunnels.
To make it easier, ClickFunnels will help users create a series of landing pages designed for visitors to go through to achieve a particular aim. The first few landing pages can be for opt-in pages, asking for contact information, registering an account, and such. While the latter can function as email autoresponders, sales pages, and even ordering forms if your company needs it.
Although ClickFunnels may be used for many complex projects, users are not left to stumble in the dark with all of the tools available for them. ClickFunnels really suggest what pages should be inserted next to make the series more effective. This is the most significant difference between the editing tools of Instapage and ClickFunnels.
Because ClickFunnels has far more functionalities than Instapage, it is reasonable for its template offerings to be more diverse and distinctive to cater to many needs. The excellent thing is that these templates allow for a wide array of customization too. Users can edit taglines, videos, and other media to pages. Headers, footers, and even testimonial sections can also be inserted when the situation requires it.
Also included in its own package, ClickFunnels provides a native email service. This allows for easy and quick emails and an autoresponder that will take care of common email situations. Conversion rates have been shown to improve because of personal touch to emails, which is something that ClickFunnels can do for users. Because of this built-in email support, this means that email stats may be used for data analytics. Instapage vs Landingpage
Instapage vs Hubspot
Instapage plans get more expensive as the number of users and visits increases. Because of this, HubSpot is another cheaper choice for your landing page needs. In fact, it has a base program that is entirely free of charge, unlike Instapage, which only offers a free trial which only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
Handling visitor interaction more creatively is something that makes HubSpot unique. Instead of just forms, that’s the case for Instapage, landing pages done with HubSpot may include chat boxes. These chat boxes may even be set to be dealt with by a bot, which makes it easy for users to efficiently assist page visitors. This is one less step to reach out to prospective clients.
Page visitors can even book meetings with just a few clicks. Hubspot’s landing pages can be made to have meeting modules.
Potential clients can use these to quickly get in touch with members of your team. The meetings can be performed through Google and Office applications, which is very helpful through the new normal.
Instapage vs MailChimp
MailChimp is most likely the most popular thing on this list. Since the earliest days of internet marketing, people were already using this marketing tool. Although known mostly for its email marketing solutions, MailChimp also allows for the creation of landing pages.
An immediate advantage over Instapage is that, again, it really provides a free plan. Although not the most packed with templates and features, its offering is decent enough for something free. The free templates and the level of customization can be used effectively in case you understand what you are doing.
Neat evaluation tools–stuff like basic data reporting, A/B testing, and even grouping landing pages are already provided in the free plan. As anticipated, the free plan has a number of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs Landingpage
Instapage has undoubtedly earned its place as one of the most used landing page builders. It packs an enormous amount of performance in its own toolkit, and users won’t feel constrained when it comes to imagination. Beginners can choose the landing page services with free plans given that Instapage is not exactly a cheap option.
But, if you decide on putting your money on Instapage for your advertising needs, you won’t need to be worried about consistency and efficacy even if other names in this listing edges out Instapage in some areas. Instapage does an superb job of guiding users through the simplest to the more advanced elements of online marketing.