If you’re looking towards online marketing, then you’ll need to use landing pages. That’s the reason making a great, engaging, and beautiful landing page is vital. Among the most famous tools for creating one is Instapage. In this review, we’ll take a look at Instapage’s competition to find out how it performs compared to them.
But first, what makes a good landing page tool? First, it should be able to produce quick and effortless output that looks like a million dollars. Additionally, it must be simple enough to use that site developing skills aren’t necessary. And lastly, recreating the landing page of their dreams should be doable with the provided features.
If you would rather have a video to explain things, check this feature review and demo video by IM Nights on YouTube. I would strongly suggest however, that after watching, you read the comparisons we have made with similar tools to help you make the best decision.
Instapage vs Unbounce Instapage vs Inbound Now
Unbounce is generally an exceptional choice for users who prioritize flexibility when creating landing pages. The Instapage builder offers loads of liberty already, but Unbounce takes it up a notch as it does not have a grid system, unlike Instapage.
The extra level of flexibility may be just what other users are searching for, so Unbounce’s higher price makes sense. Some of its amazing perks include pop-ups and sticky bars, which are terrific for generating leads. They also offer a great deal of customization options.
As most folks know, the template section is not Instapage’s strongest suit. Unbounce takes the cake in this respect. It provides better quality templates that are excellent at maximizing conversion rates. Additionally, it has a native dynamic keyword replacement feature for your advertising campaigns. Even at its lowest plan, Unbounce already provides telephone support which edges out Instapage slightly when it comes to customer service.
The A/B testing tool beginning only in the $120 per month deal is one of Unbounce’s downsides. Its widgets are also not that good, as it even lacks a countdown timer, which is very useful for landing pages. And, beginners might prefer the ease of a grid system for building landing pages.
similar to web page overlays are pop-up windows.They can be set to appear once a user arrives at the landing pages, following a timed delay, on click or scroll, and even when they try to leave the page. There are loads of pop-up templates as well, making it a considerable asset that Instapage doesn’t have.
Just like Instapage, Unbounce can also be used with Google Analytics in conjunction with the native data analytics tools to gain even more information from landing page interactions. This will help out a lot with quantifying visitor behavior and increasing conversion rates. Another useful thing is that Unbounce may be used to generate a CSV file of your leads list. This is nice for a more in depth analysis of information.
To sum up, Unbounce is best for entrepreneurs and digital marketers that are searching for a service that has strong and complete power tools. Aside from landing page building capacities, Unbounce has features that are going to be great with advertising.
Instapage vs Leadpages
Leadpages is a great choice of people who are looking for a less expensive option. Users won’t need to worry about how many landing pages that they need to produce. Leadpages also allow unlimited traffic and leads even with its most inexpensive plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. It also offers the worry-free mobile compatibility that you can expect from Instapages. Instapage and Leadpages stand equally when it comes to integration with third-party software.
Users are promised with beautiful templates that have a professional appearance when they use Leadpages. This will make users’ lives easy, since they can simply edit or perhaps straight-up utilize them for their landing pages. Instapage takes the lesser prize than Leadpages when it comes to this aspect.
This is because Leadpages have special, separate template segments for stuff like webinar promotion, upsells, showing launching sales, checkout pages, social media pages like Facebook, and even a 404 page — that will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it actually has two landing page editors. The first one just has the basic customization options that beginners will probably need, while the other has the full, advanced features. The advanced editor has a complete drag and drop support of each element on the landing page. Moving, deleting, and adding elements on the landing page are some of the options given to users.
Another one of Leadpages’ best features is the ability to produce pop-up windows designed to get people’s attention. Not being limited to just the ones you made with Leadpages, these windows can be used on any of your pages. Clicking on an area of the page, hovering a cursor, and once the user is leaving the page are some of the triggers that they can respond to, exactly like Unbounce overlays. Instapage vs Inbound Now
Leadpages has plenty of free templates already available for use, but they have an evolving and growing ecosystem of paid templates within their marketplace. Definitely worth the extra cash, these paid templates look absolutely gorgeous.
Instapage vs Clickfunnels
ClickFunnels is a little bit different compared to the other services mentioned earlier. ClickFunnels projects are essentially sites with advertising flows built into them. This is already more complicated than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around making and assessing landing pages, ClickFunnels make it possible for users to construct different sites and use them as distinct marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and lots of others can be done with ClickFunnels.
To make it simpler, ClickFunnels will help users make a collection of landing pages created for visitors to go through to achieve a particular goal. The first few landing pages may be for opt-in pages, asking for contact information, registering an account, and such. While the latter can function as email autoresponders, sales pages, as well as ordering forms if your business needs it.
Although ClickFunnels can be used for many advanced projects, users are not left to stumble in the dark with all the tools available for them. ClickFunnels really suggest what pages should be added next to make the series more effective. The editing tools of Instapage and ClickFunnels are set apart by this significant difference.
Because ClickFunnels has a lot more functionalities than Instapage, it is reasonable for its template offerings to be more diverse and unique to cater to many needs. The excellent thing is that these templates allow for a wide array of customization too. Users may edit taglines, videos, and other media to pages. Headers, footers, and even testimonial sections may also be inserted when the situation requires it.
Also included in its package, ClickFunnels provides a native email service. This allows for easy and quick emails and an autoresponder that will look after common email situations. This may also be used to bring a personal touch to emails, that has been shown to increase conversion rates. Because of this built-in email service, this means that email stats may be used for data analytics. Instapage vs Inbound Now
Instapage vs Hubspot
Instapage plans get more expensive as the amount of visits and users increases. Because of this, HubSpot is another more affordable option for your landing page needs. In actuality, it includes a base program that is entirely free of charge, unlike Instapage, which only provides a free trial that only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
Handling visitor interaction more creatively is something that makes HubSpot unique. Rather than just forms, that’s the case for Instapage, landing pages done with HubSpot can include chat boxes. These chat boxes can even be set to be dealt with by a bot, making it easy for users to efficiently assist page visitors. This is one less step to reach out to prospective clients.
Page visitors can even reserve meetings with just a few clicks. Hubspot’s landing pages can be designed to possess meeting modules.
Prospective clients can use these to quickly get in touch with members of your team. The meetings could be performed through Google and Office applications, which is very helpful during the new normal.
Instapage vs MailChimp
MailChimp is probably the most popular thing on this list. This marketing tool has been used since the earliest days of internet marketing. Although known mostly for its email marketing solutions, MailChimp also allows for the creation of landing pages.
Again, actually providing a free plan is already an immediate advantage over Instapage. Though not the most packed with templates and features, its offering is adequate enough for something free. The free templates and the degree of customization can be used effectively if you understand what you are doing.
Neat evaluation tools–stuff like basic statistics reporting, A/B testing, and even grouping landing pages are already provided in the free plan. As expected, the free plan has some of MailChimp’s best features, such as email campaign tools and other marketing automation services.
Conclusion Instapage vs Inbound Now
Instapage has undoubtedly earned its place as one of the most used landing page builders. It packs an enormous amount of performance in its toolkit, and users will not feel constrained when it comes to creativity. Beginners can opt for the landing page services with free plans given that Instapage is not exactly a cheap option.
But, if you decide on placing your cash on Instapage for your marketing needs, you won’t need to be worried about consistency and effectiveness even if other titles in this list edges out Instapage in certain areas. Instapage does an excellent job of guiding users through the simplest to the more advanced elements of online marketing.