The entire point of setting up a site is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or boost your followers. Constructing great landing pages is a huge deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. And often, the invoice won’t even include the real look of the landing page. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. In this review, we will look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? Instapage The Medium Is In
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the most important things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will initially see the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. If that’s the case, data from ads can be automatically imported and will reflect on your PostClick score. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the total number of personalized experiences. Instapage The Medium Is In
Once calculated, the PostClick score can be easily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily take or give away access to domain names. But to do this, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
Adding freshly generated leads as well as new team members is also another capability that this page includes. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, rather than entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for some other services where components can only be placed among fixed, predetermined spots.
How the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up easy.
When transferring elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is really helpful for making certain that an element looks nicely positioned with regard to its environment. Upon dropping an element to a new position, a crispy snapping cartoon occurs.
It’s nice to have some advice when organizing the page elements with the grid but you can also opt to ignore it and other indicators
While you’re working in the page builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it’s published, it should look exactly how it does in the editor.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose which they want, say something that’s meant for website visitors to leave comments and such. Once it’s saved in the Instablocks library, it may be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks stored in the library may also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage The Medium Is In
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users place widgets in landing pages immediately. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be put anywhere on the landing page. Users can also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which can be used to create WordPress pages. However, Instapage widgets should be enough to cover the necessities. Here are some of them:
- HTML widgets
Adding ready-made sliders, testimonials, pricing tables, and a lot more things to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Combining the text, picture, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Still, it’s not as convenient as being able to add a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets that you can drag and drop onto your own pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Luckily, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users can switch to cellular view to see how the page would look like on a smartphone.
The Business plan for Instapage costs $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage The Medium Is In
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the program’s assistive user interface attributes will place you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics apps, as well as other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.