The whole point of setting up a site is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. This is precisely why building great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The invoice will not even include the real look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. One of the services that lets users create, manage, and keep landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Assist You? Instapage Team
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will first see the main attributes: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. In that case, data from advertisements can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the complete number of personalized experiences. Instapage Team
Once calculated, the PostClick score is easily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily give or take away access to domain names. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, including renaming or editing projects.
Adding newly generated leads as well as new team members is also another capability that this page has. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I like about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, rather than entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is really simple to use. Users can begin from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for some other services where components can only be set among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user friendly. Professional software usually suffers from this, much like how novice drivers might find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things easy.
When transferring elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is really helpful for making sure that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid along with other indicators, it is wonderful to have some guidance when organizing the page elements.
While you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it is posted, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose which they want, say something that’s meant for site visitors to leave comments and such. Once it is saved in the Instablocks library, then it can be included in any landing page that the user is editing. It really puts the instant in Instablocks.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage Team
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage enables users place widgets in landing pages immediately. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is done, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the appearance and performance of any widget. The changes to performance can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which can be used to create WordPress pages. However, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
Adding ready-made sliders, testimonials, pricing tables, and a lot more things to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Blending the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Still, it’s not quite as convenient as being able to put in a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your own pages is not as straightforward as having access to ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and display size. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Team
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the program’s assistive user interface attributes will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive client center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.