Landing pages are a big deal when it comes to internet marketing. That’s the reason making a fantastic, engaging, and beautiful landing page is vital. Among the most famous tools for creating one is Instapage. We will compare and have a look to see how Instapage performs against its rivals in this review.
But first, what makes a great landing page tool? First, it should be able to produce quick and easy output that looks like a million bucks. Additionally, it must be simple enough to use that site developing skills aren’t necessary. And last, recreating the landing page of their dreams should be doable with the provided features.
If you would rather have a video to explain things, check this review video covering the features of Instapage by IM Nights on YouTube. I would strongly suggest however, that after watching, you review the comparisons we have made with other tools to help you make the best decision.
Instapage vs Unbounce Instapage Or Unbounce
When a user wants to prioritize flexibility when making landing pages, Unbounce is generally an exceptional choice. The Instapage builder offers loads of freedom already, but Unbounce takes it up a notch because it doesn’t have a grid system, unlike Instapage.
The extra level of flexibility might be exactly what other users are looking for, so Unbounce’s higher price makes sense. Some of its awesome perks include pop-ups and sticky bars, which are great for generating leads. They also offer a great deal of customization options.
As most people know, the template department is not Instapage’s strongest suit. Unbounce takes the cake in this regard. It provides better quality templates that are great at maximizing conversion rates. Additionally, it has a native dynamic key word replacement feature for your advertising campaigns. Even at its cheapest plan, Unbounce already provides phone support which edges out Instapage slightly when it comes to customer support.
However, among Unbounce’s downsides is that the A/B testing tool begins only in the $120 per month deal. Its widgets are also not that great, as it even lacks a countdown timer, which is very useful for landing pages. And, beginners may prefer the simplicity of a grid system for building landing pages.
similar to web page overlays are pop-up windows.Arriving at the landing pages, following a timed delay, on click or scroll, and even when trying to leave the page are some of the triggers that users can set for the pop-up windows. There are loads of pop-up templates as well, making it a considerable asset that Instapage does not have.
Exactly like Instapage, Unbounce can also be used with Google Analytics in tandem with the native data analytics tools to obtain even more information from landing page interactions. This will help out a lot with measuring visitor behaviour and increasing conversion rates. Another handy thing is that Unbounce may be used to generate a CSV file of your leads list. A deeper analysis of information can be done because of this, so it’s nice.
To sum up, Unbounce is best for entrepreneurs and digital marketers that are searching for a service that has powerful and complete power tools. Unbounce even has attributes apart from landing page building capacities that are going to be great with marketing.
Instapage vs Leadpages
If you are looking for a cheaper option, then Leadpages is a excellent choice. Users won’t need to think about how many landing pages that they need to produce. Leadpages also allow unlimited traffic and prospects even with its most inexpensive plan. Like Instapage, making landing pages with Leadpages is mostly just drag and drop. Instapage’s mobile compatibility is also given in Leadpages, so you won’t have to worry about that. Instapage and Leadpages stand alike in regards to integration with third-party software.
Leadpages provides beautiful templates with a professional appearance. This will make users’ lives easy, since they can just edit or perhaps straight-up utilize them to get their landing pages. In this aspect, Leadpages does a better job than Instapage.
This is because Leadpages have special, separate template sections for things like webinar marketing, upsells, showing launch earnings, checkout pages, social networking pages like Facebook, as well as a 404 page — that will make unexpected errors less embarrassing.
Beginners and even those with more experience will appreciate Leadpages more over Instapage because it really has two landing page editors. The first one just has the simple customization options that beginners will probably need, while the other has the full, advanced features. The advanced editor has a complete drag and drop support of each element on the landing page. Moving, deleting, and inserting components on the landing page are some of the options given to users.
Another one of Leadpages’ best features is the ability to make pop-up windows designed to capture people’s attention. Not being limited to only the ones you created with Leadpages, these windows may be used on any of your webpages. Clicking on an area of the page, hovering a cursor, and when the user is leaving the page are some of the triggers that they can react to, just like Unbounce overlays. Instapage Or Unbounce
Leadpages has lots of free templates currently available for use, but they have an evolving and growing ecosystem of paid templates in their market. These paid templates look absolutely gorgeous and are indeed worth the extra cash.
Instapage vs Clickfunnels
When compared with the other services mentioned previously, ClickFunnels works a little bit differently. ClickFunnels projects are basically websites with advertising flows built into them. This is already more complex than Instapage. While Instapage, Unbounce, and Leadpages mostly revolve around making and assessing landing pages, ClickFunnels allow users to build unique sites and use them as distinct marketing funnels. Making pages for capturing leads, creating forms, implementing email campaigns, and lots of others can be done with ClickFunnels.
To make it easier, ClickFunnels will help users create a collection of landing pages created for visitors to go through to achieve a particular aim. The first few landing pages may be for opt-in pages, asking for contact information, registering an account, and such. While the latter can function as email autoresponders, sales pages, and even ordering forms if your business needs it.
Although ClickFunnels can be used for many complex projects, users are not left to stumble in the dark with all the tools available for them. ClickFunnels actually suggest what pages should be added next to make the series more effective. This is the most significant difference between the editing tools of Instapage and ClickFunnels.
Because ClickFunnels has far more functionalities than Instapage, it makes sense for its template offerings to be more diverse and distinctive to cater to many needs. The great thing is that these templates allow for a wide range of customization too. Users can edit taglines, videos, and other media to pages. Headers, footers, as well as testimonial sections can also be inserted when the situation calls for it.
ClickFunnels also includes a native email service included in its package. This allows for easy and fast emails and an autoresponder that will take care of common email situations. This may also be used to bring a personal touch to emails, which has been shown to increase conversion rates. Due to this built-in email service, this means that email stats can be used for data analytics. Instapage Or Unbounce
Instapage vs Hubspot
Instapage plans get more expensive as the amount of visits and users increases. As a result of this, HubSpot is another cheaper option for your landing page needs. In actuality, it includes a base plan that is entirely free of charge, unlike Instapage, which only offers a free trial that only lasts one week. The more premium paid plans will include features like A/B testing, multivariable testing, and other analytics tools. You can check this video out by Instapage to see some A/B testing tips.
The thing that makes HubSpot unique is that it handles visitor interaction creatively. Rather than just forms, that’s the case for Instapage, landing pages done with HubSpot may include chat boxes. These chat boxes may even be set to be dealt with by a bot, making it effortless for users to effectively assist page visitors. Reaching out to prospective clients is easier because Hubspot already takes care of that step.
Page visitors can even reserve meetings with just a couple of clicks. Hubspot’s landing pages can be designed to have meeting modules.
Potential clients can use these to quickly get in contact with members of your team. The meetings could be performed through Google and Office applications, which is very helpful during the new normal.
Instapage vs MailChimp
MailChimp is most likely the most popular thing on this list. This marketing tool has been used since the earliest days of online marketing. Though known mostly for its email marketing services, MailChimp also allows for the creation of landing pages.
Again, actually providing a free plan is already an immediate advantage over Instapage. Though not the most packed with features and templates, its offering is adequate enough for something free. The free templates and the level of customization can be used effectively if you know what you’re doing.
In fact, the free plan already comes with neat analysis tools–stuff like basic data reporting, A/B testing, and even grouping landing pages. As anticipated, the free program has a number of MailChimp’s best features, such as email campaign tools and other marketing automation solutions.
Conclusion Instapage Or Unbounce
Instapage has undoubtedly earned its place among the most used landing page builders. It packs an enormous amount of functionality in its own toolkit, and users won’t feel constrained when it comes to creativity. But, given that it is not exactly an affordable option, beginners can opt for the landing page services with free programs.
But, if you decide on placing your cash on Instapage for your marketing needs, you won’t have to be worried about consistency and effectiveness even if other names in this listing edges out Instapage in some areas. Guiding users through the simplest to the more advanced aspects of online marketing is a job that Instapage does excellently.