The whole point of preparing a website is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. Constructing great landing pages is a massive deal exactly of that. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The invoice will not even include the actual look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everyone can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? Instapage Optimizer Plan
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the main things easily here. The main menu, which can be found on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
Users will first see the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. If that’s the case, data from advertisements can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Optimizer Plan
Once calculated, the PostClick score can be readily viewed on the Instapage. The dashboard allows users to manage domain access. This means that they can easily take or give away access to domains. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as editing or renaming projects.
This area also enables users to quickly see newly generated leads and add team members to the account. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I enjoy about the Instapage Dashboard, You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, instead of entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it is mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage remains outstandingly easy. Moving around editing elements of each template can be done by users as far as they need. This is not the case for several other services where components can only be placed among fixed, predetermined spots.
Another thing which makes the editor great is how it balances creative freedom and being user friendly. Professional applications usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up simple.
When transferring elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is truly helpful for making certain that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new place, a crispy snapping animation occurs.
It is wonderful to have some advice when arranging the page elements with the grid but you can also opt to ignore it along with other indicators
While you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your layout often. When it’s published, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users can create a block for any purpose that they need, say something that’s meant for website visitors to leave comments and such. Once it’s saved in the Instablocks library, it may be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks saved in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Optimizer Plan
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users set widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
Once this task is done, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which is used to create WordPress pages. But, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add readymade sliders, testimonials, pricing tables, and a lot more things to your pages.
With Instapage, you can create your own pricing tables or testimonial panels by blending the text, picture, and headlines widgets, for example.
Being able to place in a premade widget on to your website is still quite the convenient feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages is not as easy as having access to ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to cellular view to determine how the page would look like on a smartphone.
The Business plan for Instapage costs $199 per month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Optimizer Plan
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the program’s assistive user interface attributes will place you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and effective landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive client center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.