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The whole point of preparing a website is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or increase your followers. This is exactly why constructing great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.

Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. And often, the invoice will not even include the actual look of the landing page. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. One of the services that lets customers create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.

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The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:

The Instapage Dashboard

Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.

Users will initially find the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.

Suppose you synced your Google Ads account with Instapage. If that’s the case, data from advertisements can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Offline

Once calculated, the PostClick score can be easily seen on the Instapage. The dashboard allows users to control domain access. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions including renaming or editing projects will be logged automatically.

This area also enables users to quickly see newly generated leads and add team members to the account. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.

The security of everything, even if every setting can be accessed from it, is one thing that I like about the Instapage Dashboard, You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, instead of entering an accounts API key such as other software would require.

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The Drag-And-Drop Landing Page Editor

The actual Landing Page Editor is so simple to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.

Even, by comparison, making a landing page using Instapage is still outstandingly easy. Elements of each template can be moved around and edited as far as users want. This is not the case for some other services where components can only be placed among fixed, predetermined spots.

Another thing that makes the editor great is how it balances creative freedom and being user-friendly. Professional applications usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.

Users may also see the distance between the element being transferred from other neighboring elements. This is really helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation occurs.

Although you’re free to ignore this grid along with other indicators, it is wonderful to have some guidance when organizing the page elements.

While you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your layout often. When it is published, it should look exactly how it does in the editor.

Instablocks

Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it is just like having modular landing pages.

Users can make a block for any purpose which they want, say something that’s meant for site visitors to leave comments and such. Once it’s stored in the Instablocks library, then it can be contained in any landing page which the user is editing. It really puts the instant in Instablocks.

What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Offline

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Landing Page Widgets

So that visitors can interact with your landing pages, adding widgets is a must. Instapage enables users set widgets in landing pages quickly. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.

After doing so, it can be placed anywhere on the landing page. Users can also choose to edit the appearance and performance of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.

Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which is used to create WordPress pages. However, Instapage widgets should be enough to cover the necessities. Here are some of them:

  • Headlines
  • Forms
  • Buttons
  • Images
  • Videos
  • Boxes
  • Circles
  • Timers
  • HTML widgets

With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, reviews, pricing tables, and a lot more items to your pages.

With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.

Nonetheless, it’s not quite as convenient as having the ability to add a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets which you can drag and drop onto your own pages is still easier than the ones in Instapages.

Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.

Mobile-Friendly Page Designs

The device and display size should not be a problem for an effective landing page to look good. Luckily, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users can switch to cellular view to see how the page would look like on a smartphone.

Pricing

You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.

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Conclusion Instapage Offline

Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the program’s assistive user interface attributes will place you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.

Instapage excels at quick, sleek, and powerful landing pages. Projects which are done with this service look top-notch and professionally done.

FAQ

Q: Is there a free plan?

A: There is no free plan, but Instapage offers a free trial for a week.

Q: Can I use third party applications analytics apps with Instapage?

A: Yes. Instapage integrates readily with analytics apps, as well as other blogging and marketing apps.

Q: Can Instapage landing pages be published in WordPress?

A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.

Q: How can Instapage manage customer support?

A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.

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