The whole point of setting up a site is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or boost your followers. This is precisely why building great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The invoice will not even include the actual design of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. In this review, we will look at Instapage, a service that lets customers create, manage, and keep your landing page.
Features: How Can Instapage Assist You? Instapage Marketplace
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will initially see the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from ads can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score allows users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage Marketplace
Once calculated, the PostClick score can be readily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do this, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as editing or renaming projects.
Adding newly generated leads as well as new team members is also another feature that this page has. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I enjoy about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, instead of entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is really simple to use. Users can begin from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. I can confidently state that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page using Instapage is still outstandingly easy. Elements of each template can be moved around and edited as much as users want. This is not the case for several other services where components can only be set among fixed, predetermined spots.
Another thing that makes the editor great is the way that it balances creative freedom and being user-friendly. Professional applications usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users can also see the distance between the element being moved from other nearby elements. This is really helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid along with other indicators, it is wonderful to have some advice when organizing the page elements.
As you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your design often. It should look precisely how it does in the editor once it is published.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose that they want, say something that’s intended for site visitors to leave comments and such. Once it’s stored in the Instablocks library, then it can be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What is even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to match their requirements. The blocks stored in the library can also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage Marketplace
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage lets users place widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing so, it can be placed anywhere on the landing page. Users can also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which is used to make WordPress pages. However, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add readymade sliders, testimonials, pricing tables, and a lot more things to your pages.
Blending the text, picture, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Being able to place in a premade widget on to your landing page is still quite the useful feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages isn’t as straightforward as using ready-made widgets that you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Fortunately, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users can switch to mobile view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Marketplace
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface features will place you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and effective landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics programs, as well as other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive customer center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.