The whole point of preparing a website is to participate with visitors. Engaging with your website’s visitors well lets you sell more products or boost your followers. Building great landing pages is a massive deal exactly of that. If you have an effective landing page, it will open up more opportunities for whatever you are putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. And often, the invoice won’t even include the real look of the landing page. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. In this review, we will look at Instapage, a service that lets users create, manage, and keep your landing page.
Features: How Can Instapage Assist You? Instapage Marketing
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. Data from advertisements can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the total number of personalized experiences. Instapage Marketing
Once calculated, the PostClick score is easily seen on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Everything is logged automatically, including editing or renaming projects.
This area also enables users to quickly view newly created leads and add team members to the account. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, rather than entering an account API key like other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really easy to use because it is mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as far as they want. This isn’t the case for some other services where elements can only be set among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user friendly. Professional software usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users can also see the distance between the element being moved from other neighboring elements. This is really helpful for making sure that an element looks nicely positioned with regard to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid along with other indicators, it is nice to have some advice when arranging the page elements.
While you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your layout often. When it is posted, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose that they want, say something that’s meant for site visitors to leave comments and such. Once it is saved in the Instablocks library, then it can be included in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library can also be edited. Having changes reflected across all landing pages containing the edited block is possible. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Marketing
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage enables users place widgets in landing pages immediately. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing this, it can be placed anywhere on the landing page. Users can also choose to edit the look and performance of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. However, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
Adding ready-made sliders, reviews, pricing tables, and many more things to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you can create your own pricing tables or testimonial panels by combining the text, picture, and headlines widgets, for example.
Being able to place in a premade widget on to your website is still quite the useful feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to help save you time. Using ready-made widgets which you can drag and drop onto your pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Marketing
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the program’s assistive user interface features will place you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and effective landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics programs, as well as other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.