The entire point of preparing a website is to participate with visitors. Engaging with your site’s visitors well lets you sell more products or boost your followers. Building great landing pages is a huge deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. And often, the bill will not even include the real look of the landing page. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will initially find the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Once calculated, the PostClick score is readily viewed on the Instapage. The dashboard allows users to control domain access. This means that they can easily give or take away access to domain names. But to do so, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
This area also enables users to quickly view newly generated leads and add team members to the account. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I like about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an accounts API key such as other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. I can confidently say that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage remains outstandingly easy. Moving around editing elements of each template can be done by users as much as they want. This is not the case for several other services where elements can only be set among fixed, predetermined spots.
The way that the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, much like how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users can also see the distance between the element being transferred from other neighboring elements. This is truly helpful for making sure that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
It is wonderful to have some guidance when arranging the page elements with the grid but you can also opt to ignore it and other indicators
While you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your layout often. It should look exactly how it does in the editor once it is posted.
Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it’s stored in the Instablocks library, it can be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage enables users place widgets in landing pages quickly. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be placed anywhere on the landing page. Users may also choose to edit the look and performance of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which can be used to make WordPress pages, feature more complex widgets. However, Instapage widgets should be enough to cover the necessities. Here are some of them:
- HTML widgets
Adding ready-made sliders, reviews, pricing tables, and many more items to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Combining the text, picture, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Nonetheless, it’s not quite as convenient as having the ability to add a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages isn’t as easy as using ready-made widgets that you can drag and drop onto your own pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
An effective landing page should look good on any device and screen size. Luckily, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface features will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive client center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.