The whole point of preparing a website is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. Building great landing pages is a massive deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The bill won’t even include the real design of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. In this review, we’ll look at Instapage, a service that lets customers create, manage, and keep your landing page.
Features: How Can Instapage Help You? Instapage Icon
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
Users will initially find the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. In that case, data from ads can be automatically imported and will reflect on your PostClick score. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Icon
Once calculated, the PostClick score can be readily viewed on the Instapage. The dashboard allows users to control domain access. This means that they can easily take or give away access to domains. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
Adding freshly generated leads as well as new team members is also another capability that this page includes. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, instead of entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is so easy to use. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page using Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for several other services where components can only be placed among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user friendly. Professional applications usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users may also see the distance between the element being transferred from other neighboring elements. This is really helpful for making sure that an element looks nicely positioned with regard to its environment. Upon dropping an element to a new position, a crispy snapping cartoon occurs.
It is nice to have some advice when arranging the page elements with the grid but you can also opt to ignore it along with other indicators
As you’re working in the page builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your layout often. It should look exactly how it does in the editor once it is posted.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users can make a block for any purpose that they need, say something that’s intended for website visitors to leave comments and such. Once it’s stored in the Instablocks library, then it may be contained in any landing page that the user is editing. It truly puts the instant in Instablocks.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks stored in the library may also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Icon
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage lets users place widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it will be ready to use.
After doing so, it can be placed anywhere on the landing page. Users may also choose to edit the appearance and functionality of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which is used to make WordPress pages, feature more intricate widgets. But, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
Adding readymade sliders, testimonials, pricing tables, and a lot more items to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Blending the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Still, it’s not as convenient as having the ability to add a ready-made purpose-built widget to your webpage. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your pages is not as easy as having access to ready-made widgets which you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Fortunately, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Icon
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the app’s assistive user interface attributes will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and powerful landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive client center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.