The entire point of setting up a site is to engage with visitors. Engaging with your site’s visitors well lets you sell more products or increase your followers. This is exactly why building great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The bill won’t even include the actual look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Help You? Instapage Hq 633 Folsom Street. San Francisco, Ca 94107
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you will need for your landing page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. If that’s the case, data from ads can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score allows users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Hq 633 Folsom Street. San Francisco, Ca 94107
Once calculated, the PostClick score can be easily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily give or take away access to domain names. But to do so, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Everything is logged automatically, such as editing or renaming projects.
Adding newly generated leads as well as new team members is also another capability that this page has. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an account API key such as other applications would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is so easy to use. Users can begin from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page using Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as much as they need. This isn’t the case for several other services where components can only be placed among fixed, predetermined spots.
How the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional applications usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up easy.
When transferring elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is really helpful for making certain that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new position, a crispy snapping animation occurs.
Although you’re free to ignore this grid and other indicators, it’s nice to have some guidance when arranging the page elements.
As you’re working in the page builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your design often. It should look exactly how it does in the editor once it is posted.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it’s just like having modular landing pages.
Users can create a block for any purpose which they need, say something that’s meant for site visitors to leave comments and such. Once it is stored in the Instablocks library, then it can be included in any landing page which the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to match their requirements. The blocks stored in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Hq 633 Folsom Street. San Francisco, Ca 94107
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage lets users place widgets in landing pages quickly. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is completed, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the appearance and functionality of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. However, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, reviews, pricing tables, and a lot more items to your pages.
With Instapage, you can create your own pricing tables or testimonial panels by blending the text, image, and headlines widgets, for example.
Nonetheless, it’s not as convenient as having the ability to put in a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your own pages is not as easy as having access to ready-made widgets which you can drag and drop onto your own pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Fortunately, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 per month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Hq 633 Folsom Street. San Francisco, Ca 94107
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the app’s assistive user interface attributes will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and powerful landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics apps, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive customer center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.