The whole point of setting up a website is to engage with visitors. Engaging with your website’s visitors well lets you sell more products or increase your followers. Constructing great landing pages is a massive deal precisely of that. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The bill won’t even include the actual design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everyone can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Assist You? Instapage Growth
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the most important things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. Data from ads can be automatically imported and will reflect on your PostClick score if you have enabled syncing. To put it simply, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage Growth
Once calculated, the PostClick score can be readily seen on the Instapage. The dashboard allows users to control domain access. This means that they can easily give or take away access to domains. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
This area also enables users to quickly see newly generated leads and add team members to the account. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an accounts API key such as other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so easy to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. I can confidently state that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page using Instapage remains outstandingly simple. Elements of each template can be moved around and edited as far as users need. This is not the case for some other services where components can only be placed among fixed, predetermined spots.
The way that the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers might find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.
When transferring elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making sure that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid along with other indicators, it is nice to have some advice when organizing the page elements.
While you’re working in the webpage builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your layout often. When it is posted, it should look exactly how it does in the editor.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose that they want, say something that’s intended for website visitors to leave comments and such. Once it is stored in the Instablocks library, it may be included in any landing page that the user is editing. It truly puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their needs. The blocks saved in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Growth
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage enables users place widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it will be ready to use.
Once this task is completed, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Although the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which can be used to create WordPress pages. However, Instapage widgets should be enough to cover the necessities. Here are some of them:
- HTML widgets
Adding readymade sliders, testimonials, pricing tables, and a lot more things to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Blending the text, picture, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Nonetheless, it’s not as convenient as having the ability to put in a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages is not as straightforward as having access to ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Growth
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the app’s assistive user interface features will place you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.