The entire point of setting up a website is to participate with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. Constructing great landing pages is a huge deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. And often, the bill will not even include the real design of the landing page. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. One of the services that lets customers create, manage, and keep landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage Google Adwords Integration
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the main things easily here. The main menu, which can be found on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
Users will first find the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from ads can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the total number of personalized experiences. Instapage Google Adwords Integration
Once calculated, the PostClick score is easily viewed on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions such as editing or renaming projects will be logged automatically.
This area also enables users to quickly see newly created leads and add team members to the account. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I like about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, rather than entering an account API key such as other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so simple to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. I can confidently state that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for several other services where components can only be placed among fixed, predetermined spots.
The way that the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users can also see the distance between the element being transferred from other neighboring elements. This is really helpful for making certain that an element appears nicely positioned with respect to its environment. Upon dropping an element to a new position, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid and other indicators, it is nice to have some guidance when organizing the page elements.
As you’re working in the page builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it’s published, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose which they want, say something that’s meant for website visitors to leave comments and such. Once it is stored in the Instablocks library, then it can be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks stored in the library may also be edited. Having changes reflected across all landing pages containing the edited block is possible. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Google Adwords Integration
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage lets users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing this, it can be put anywhere on the landing page. Users can also choose to edit the look and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which can be used to create WordPress pages, feature more complex widgets. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding readymade sliders, testimonials, pricing tables, and many more things to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Blending the text, picture, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Being able to put in a premade widget on to your landing page is still quite the useful feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your own pages isn’t as easy as using ready-made widgets which you can drag and drop onto your own pages.
Thankfully, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Luckily, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users can switch to cellular view to see how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Google Adwords Integration
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the program’s assistive user interface features will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for a week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, as well as other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive customer center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.