The whole point of setting up a site is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or boost your followers. This is precisely why building great landing pages is such a massive deal. If you have an effective landing page, it will open up more opportunities for whatever you are putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The invoice won’t even include the real look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. One of the services that lets customers create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage Full Width Video
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from ads can be automatically imported and will reflect on your PostClick score if you have enabled syncing. Simply put, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Full Width Video
Once calculated, the PostClick score can be easily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as renaming or editing projects.
Adding newly generated leads as well as new team members is also another capability that this page has. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, instead of entering an account API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so simple to use because it is mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as far as they need. This isn’t the case for some other services where components can only be placed among fixed, predetermined spots.
The way that the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional applications usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up easy.
When transferring elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is really helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation occurs.
It’s wonderful to have some guidance when organizing the page elements with the grid but you can also opt to ignore it along with other indicators
While you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your layout often. When it is posted, it should look exactly how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it’s stored in the Instablocks library, it may be included in any landing page that the user is editing. It really puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks saved in the library can also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Full Width Video
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage lets users place widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing this, it can be placed anywhere on the landing page. Users can also choose to edit the appearance and functionality of any widget. The changes to performance can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. However, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding readymade sliders, reviews, pricing tables, and many more items to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Still, it’s not as convenient as having the ability to put in a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your own pages isn’t as easy as having access to ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and display size. Fortunately, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users can switch to cellular view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Full Width Video
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface features will place you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.