The whole point of preparing a site is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or boost your followers. This is exactly why building great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. And often, the bill will not even include the actual look of the landing page. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everybody can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Help You? Instapage Forms
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the most important things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you will need for your landing page.
Users will first see the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. If that’s the case, data from advertisements can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score allows users to compare the total number of ads that they have and the complete number of personalized experiences. Instapage Forms
Once calculated, the PostClick score can be easily seen on the Instapage. The dashboard allows users to control domain access. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including editing or renaming projects will be logged automatically.
This area also enables users to quickly see newly created leads and add team members to the accounts. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an account API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really easy to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page using Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
The way that the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up easy.
When transferring elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making certain that an element looks nicely positioned with regard to its surroundings. Upon dropping an element to a new position, a crispy snapping animation occurs.
Although you’re free to ignore this grid along with other indicators, it is nice to have some guidance when arranging the page elements.
While you’re working in the page builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your layout often. It should look exactly how it does in the editor once it’s published.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it’s just like having modular landing pages.
Users may make a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it is saved in the Instablocks library, it can be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their needs. The blocks saved in the library may also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Forms
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users set widgets in landing pages immediately. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing this, it can be put anywhere on the landing page. Users may also choose to edit the look and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other applications used for creating landing pages edges out Instapage. Divi Builder, which can be used to make WordPress pages, feature more complex widgets. But, Instapage widgets should be enough to cover the necessities. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add ready-made sliders, reviews, pricing tables, and a lot more items to your pages.
Blending the text, picture, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Still, it’s not quite as convenient as being able to add a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets that you can drag and drop onto your pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Forms
Instapage is a fantastic recommendation for beginners and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the app’s assistive user interface features will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There is no free plan, but Instapage offers a free trial for a week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive customer center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.