The entire point of setting up a site is to engage with visitors. Engaging with your website’s visitors well lets you sell more products or boost your followers. Building great landing pages is a massive deal exactly of that. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The bill will not even include the real look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everyone can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and keep your landing page.
Features: How Can Instapage Assist You? Instapage Core Plan
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the most important things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you will need for your landing page.
Users will initially see the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. Data from advertisements can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Instapage Core Plan
Once calculated, the PostClick score is easily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do this, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
This area also enables users to quickly see newly generated leads and add team members to the account. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, instead of entering an account API key like other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so simple to use because it is mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as far as they want. This isn’t the case for some other services where elements can only be placed among fixed, predetermined spots.
Another thing that makes the editor great is how it balances creative freedom and being user friendly. Professional applications usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things easy.
When moving elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making certain that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid along with other indicators, it’s wonderful to have some advice when arranging the page elements.
While you’re working in the page builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t need to preview your layout often. It should look exactly how it does in the editor once it’s posted.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users can create a block for any purpose which they need, say something that’s meant for website visitors to leave comments and such. Once it’s saved in the Instablocks library, then it may be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks stored in the library can also be edited. Having changes reflected across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage Core Plan
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage lets users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
Once this process is completed, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the appearance and performance of any widget. The changes to performance can range from changing targets to completely revamping how the widget behaves.
Although the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. However, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
Adding ready-made sliders, testimonials, pricing tables, and many more items to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Combining the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Being able to place in a premade widget on to your landing page is still quite the convenient feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages is not as straightforward as using ready-made widgets which you can drag and drop onto your own pages.
Luckily, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Fortunately, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Core Plan
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface features will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and effective landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics apps, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.