The whole point of setting up a site is to participate with visitors. Engaging with your website’s visitors well lets you sell more products or increase your followers. Constructing great landing pages is a huge deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. And often, the invoice will not even include the actual design of the landing page. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Help You? Instapage Bloc
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the main things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will first see the most important attributes: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from advertisements can be automatically imported and will reflect on your PostClick score if you have enabled syncing. Simply put, the PostClick score enables users to compare the total number of ads that they have and the complete number of personalized experiences. Instapage Bloc
Once calculated, the PostClick score can be easily seen on the Instapage. The dashboard allows users to manage domain access. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as renaming or editing projects.
Adding freshly generated leads as well as new team members is also another feature that this page includes. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is so easy to use. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. I can confidently state that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage is still outstandingly simple. Elements of each template can be moved around and edited as much as users want. This is not the case for several other services where elements can only be set among fixed, predetermined spots.
How the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things easy.
When transferring elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is really helpful for making sure that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid along with other indicators, it’s nice to have some guidance when organizing the page elements.
While you’re working in the page builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t need to preview your design often. When it is published, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users can make a block for any purpose which they need, say something that’s intended for website visitors to leave comments and such. Once it is saved in the Instablocks library, it can be included in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks stored in the library can also be edited. Having changes reflected across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Bloc
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage enables users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it will be ready to use.
After doing this, it can be put anywhere on the landing page. Users can also choose to edit the look and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. Divi Builder, which is used to make WordPress pages, feature more complex widgets. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
With a modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, testimonials, pricing tables, and a lot more things to your pages.
Combining the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Being able to put in a premade widget on to your website is still quite the useful feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to help save you time. Using ready-made widgets that you can drag and drop onto your own pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Bloc
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface attributes will set you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.