The whole point of setting up a website is to participate with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. This is exactly why building great landing pages is such a massive deal. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. And often, the bill will not even include the actual look of the landing page. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. In this review, we will look at Instapage, a service that lets users create, manage, and keep your landing page.
Features: How Can Instapage Assist You? Instapage Basic Plan
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the most important things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. In that case, data from ads can be automatically imported and will reflect on your PostClick score. To put it simply, the PostClick score enables users to compare the entire number of ads that they have and the total number of personalized experiences. Instapage Basic Plan
Once calculated, the PostClick score is readily viewed on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions such as editing or renaming projects will be logged automatically.
This area also enables users to quickly see newly generated leads and add team members to the account. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an account API key like other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so easy to use because it is mostly just drag and drop. Users can start from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage is still outstandingly easy. Moving around editing elements of each template can be done by users as far as they want. This is not the case for some other services where elements can only be placed among fixed, predetermined spots.
The way that the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users can also find the distance between the element being moved from other nearby elements. This is really helpful for making certain that an element appears nicely positioned with respect to its surroundings. Upon dropping an element to a new place, a crispy snapping cartoon happens.
It’s wonderful to have some guidance when arranging the page elements with the grid but you can also opt to ignore it along with other indicators
As you’re working in the webpage builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your design often. It should look exactly how it does in the editor once it is published.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it is just like having modular landing pages.
Users may create a block for any purpose which they need, say something that’s intended for site visitors to leave comments and such. Once it’s saved in the Instablocks library, it may be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks stored in the library may also be edited. It is possible to have changes reflected across all landing pages containing the edited block. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage Basic Plan
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage enables users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing so, it can be put anywhere on the landing page. Users may also choose to edit the look and functionality of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for creating landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which is used to create WordPress pages. But, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
Adding readymade sliders, reviews, pricing tables, and many more items to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Combining the text, image, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Still, it’s not quite as convenient as being able to add a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets which you can drag and drop onto your own pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Fortunately, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users can switch to cellular view to see how the page would look like on a smartphone.
The Business plan for Instapage costs $199 per month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Basic Plan
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the program’s assistive user interface features will set you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive customer center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.