The entire point of preparing a site is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or boost your followers. This is precisely why building great landing pages is such a massive deal. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The bill will not even include the real design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage Autopilot
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. In that case, data from advertisements can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage Autopilot
Once calculated, the PostClick score can be easily viewed on the Instapage. The dashboard allows users to control domain access. This means that they can easily take or give away access to domains. But to do so, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, including editing or renaming projects.
Adding freshly generated leads as well as new team members is also another feature that this page has. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so easy to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage remains outstandingly simple. Moving around editing elements of each template can be done by users as far as they need. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
Another thing that makes the editor great is the way that it balances creative freedom and being user friendly. Professional software usually suffers from this, much like how novice drivers might find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users may also see the distance between the element being transferred from other nearby elements. This is really helpful for making sure that an element appears nicely positioned with regard to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid and other indicators, it is nice to have some advice when arranging the page elements.
While you’re working in the page builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your layout often. When it is published, it should look exactly how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users can make a block for any purpose that they need, say something that’s meant for website visitors to leave comments and such. Once it is saved in the Instablocks library, it can be included in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their needs. The blocks saved in the library may also be edited. It is possible to have changes mirrored across all landing pages containing the edited block. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage Autopilot
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users place widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
After doing so, it can be put anywhere on the landing page. Users can also choose to edit the appearance and performance of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which can be used to create WordPress pages, feature more intricate widgets. However, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, testimonials, pricing tables, and many more things to your pages.
With Instapage, you can create your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Being able to place in a premade widget on to your website is still quite the convenient feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your pages isn’t as easy as having access to ready-made widgets that you can drag and drop onto your own pages.
Luckily, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to cellular view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage Autopilot
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the app’s assistive user interface features will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics apps, as well as other blogging and marketing apps.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.