The whole point of setting up a website is to participate with visitors. Engaging with your site’s visitors well lets you sell more products or increase your followers. Building great landing pages is a huge deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The invoice will not even include the actual design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everyone can do. In this review, we will look at Instapage, a service that lets customers create, manage, and keep your landing page.
Features: How Can Instapage Help You? Instapage And Kissmetrics
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from ads can be automatically imported and will reflect towards your PostClick score. To put it simply, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage And Kissmetrics
Once calculated, the PostClick score is readily seen on the Instapage. The dashboard allows users to manage domain access. This means that they can easily take or give away access to domains. But to do this, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions such as editing or renaming projects will be logged automatically.
Adding newly generated leads as well as new team members is also another feature that this page includes. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I like about the Instapage Dashboard, You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, instead of entering an account API key such as other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so easy to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. I can confidently state that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page with Instapage remains outstandingly easy. Moving around editing elements of each template can be done by users as much as they need. This isn’t the case for several other services where components can only be placed among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user friendly. Professional applications usually suffers from this, similar to how novice drivers might find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.
When moving elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is truly helpful for making sure that an element appears nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation happens.
It’s wonderful to have some advice when arranging the page elements with the grid but you can also opt to ignore it along with other indicators
As you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your design often. It should look precisely how it does in the editor once it is posted.
Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it is just like having modular landing pages.
Users can create a block for any purpose which they want, say something that’s meant for site visitors to leave comments and such. Once it’s stored in the Instablocks library, then it may be included in any landing page that the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to fit their requirements. The blocks stored in the library can also be edited. Having changes reflected across all landing pages containing the edited block is possible. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage And Kissmetrics
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage enables users set widgets in landing pages quickly. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is completed, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which is used to create WordPress pages. But, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
Adding readymade sliders, reviews, pricing tables, and a lot more items to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, picture, and headlines widgets, for example.
Being able to put in a premade widget on to your landing page is still quite the useful feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages isn’t as easy as having access to ready-made widgets that you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to cellular view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage And Kissmetrics
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the program’s assistive user interface attributes will set you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage offers a free trial for a week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.