The entire point of preparing a site is to engage with visitors. Engaging with your website’s visitors well lets you sell more products or increase your followers. Constructing great landing pages is a massive deal precisely of that. If you have an effective landing page, it will open up more opportunities for whatever you are putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. And often, the invoice will not even include the actual design of the landing page. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. In this review, we’ll look at Instapage, a service that lets customers create, manage, and maintain your landing page.
Features: How Can Instapage Help You? Instapage And Google Analytics
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the most important things easily here. The main menu, which can be found on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. Data from advertisements can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage And Google Analytics
Once calculated, the PostClick score can be readily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domain names. But to do so, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions including renaming or editing projects will be logged automatically.
Adding newly generated leads as well as new team members is also another capability that this page includes. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, instead of entering an accounts API key such as other software would require.
The Drag-And-Drop Landing Page Editor
Because it is mostly just drag and drop, the actual Landing Page Editor is really simple to use. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, creating a landing page with Instapage is still outstandingly easy. Elements of each template can be moved around and edited as much as users want. This is not the case for several other services where components can only be set among fixed, predetermined spots.
How the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional applications usually suffers from this, much like how novice drivers might find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users can also see the distance between the element being moved from other neighboring elements. This is truly helpful for making certain that an element looks nicely positioned with regard to its surroundings. Upon dropping an element to a new place, a crispy snapping animation occurs.
Although you’re free to ignore this grid and other indicators, it’s nice to have some guidance when organizing the page elements.
While you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your layout often. It should look precisely how it does in the editor once it is published.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users can create a block for any purpose which they need, say something that’s meant for website visitors to leave comments and such. Once it is stored in the Instablocks library, it may be contained in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to match their needs. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. However, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage And Google Analytics
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage enables users place widgets in landing pages immediately. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this process is done, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the look and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which can be used to make WordPress pages. But, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add readymade sliders, reviews, pricing tables, and a lot more things to your pages.
With Instapage, you may make your own pricing tables or testimonial panels by blending the text, image, and headlines widgets, for example.
Being able to place in a premade widget on to your website is still quite the convenient feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your own pages is not as easy as using ready-made widgets which you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
The Business plan for Instapage costs $199 a month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage And Google Analytics
Instapage is a fantastic recommendation for novices and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the app’s assistive user interface features will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and effective landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.