The whole point of setting up a site is to participate with visitors. Engaging with your site’s visitors well enables you to sell more products or boost your followers. Constructing great landing pages is a huge deal precisely of that. If you have an effective landing page, it is going to open up more opportunities for whatever you are putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. And often, the bill will not even include the actual design of the landing page. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everyone can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage And Ctm
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the main things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you will need for your landing page.
Users will initially find the main attributes: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from advertisements can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score enables users to compare the entire number of ads that they have and the total number of personalized experiences. Instapage And Ctm
Once calculated, the PostClick score can be easily viewed on the Instapage. Managing domain access can be done by users through the dashboard. This means that they can easily take or give away access to domains. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions including renaming or editing projects will be logged automatically.
Adding newly generated leads as well as new team members is also another capability that this page has. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic way of handling security, instead of entering an account API key such as other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really easy to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page using Instapage remains outstandingly simple. Elements of each template can be moved around and edited as far as users need. This is not the case for several other services where elements can only be set among fixed, predetermined spots.
Another thing that makes the editor great is how it balances creative freedom and being user-friendly. Professional software usually suffers from this, similar to how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up simple.
When transferring elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is really helpful for making sure that an element appears nicely positioned with regard to its environment. Upon dropping an element to a new position, a crispy snapping animation happens.
Although you’re free to ignore this grid and other indicators, it is nice to have some guidance when arranging the page elements.
As you’re working in the webpage builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it is posted, it should look precisely how it does in the editor.
Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose that they need, say something that’s meant for site visitors to leave comments and such. Once it is saved in the Instablocks library, it may be included in any landing page which the user is editing. It truly puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their needs. The blocks stored in the library may also be edited. Having changes reflected across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Instapage And Ctm
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage lets users set widgets in landing pages immediately. Just click on the widget’s icon on the sidebar menu and it will be ready to use.
Once this process is completed, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the look and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which is used to make WordPress pages, feature more intricate widgets. However, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add readymade sliders, testimonials, pricing tables, and many more items to your pages.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Nonetheless, it’s not quite as convenient as having the ability to add a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets which you can drag and drop onto your own pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users may switch to cellular view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage And Ctm
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface features will place you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and effective landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics programs, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive customer center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.