The entire point of preparing a website is to engage with visitors. Engaging with your site’s visitors well lets you sell more products or boost your followers. Constructing great landing pages is a massive deal exactly of that. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. And often, the bill won’t even include the real design of the landing page. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everybody can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Instapage 37.5
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from ads can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Instapage 37.5
Once calculated, the PostClick score is easily viewed on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domains. But to do this, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as editing or renaming projects.
This area also enables users to quickly see newly created leads and add team members to the accounts. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an account API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage is still outstandingly simple. Elements of each template can be moved around and edited as much as users want. This is not the case for several other services where elements can only be set among fixed, predetermined spots.
Another thing that makes the editor great is the way that it balances creative freedom and being user friendly. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up easy.
When moving elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is truly helpful for making sure that an element looks nicely positioned with respect to its surroundings. Upon dropping an element to a new position, a crispy snapping cartoon happens.
Although you’re free to ignore this grid and other indicators, it’s wonderful to have some guidance when arranging the page elements.
As you’re working in the webpage builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it is posted, it should look precisely how it does in the editor.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users may make a block for any purpose that they need, say something that’s intended for website visitors to leave comments and such. Once it is stored in the Instablocks library, then it can be contained in any landing page that the user is editing. It truly puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks stored in the library may also be edited. It’s possible to have changes reflected across all landing pages containing the edited block. But, this feature requires an update to the more expensive Instapage Enterprise plan. Instapage 37.5
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage lets users set widgets in landing pages immediately. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing this, it can be put anywhere on the landing page. Users may also choose to edit the appearance and functionality of any widget. The changes to functionality can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. Divi Builder, which can be used to create WordPress pages, feature more intricate widgets. However, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
With a modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, reviews, pricing tables, and a lot more items to your pages.
With Instapage, you can create your own pricing tables or testimonial panels by blending the text, picture, and headlines widgets, for example.
Still, it’s not quite as convenient as having the ability to add a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to save you time. Having access to ready-made widgets that you can drag and drop onto your pages is still easier than the ones in Instapages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to see how the page would look like on a smartphone.
The Business plan for Instapage costs $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Instapage 37.5
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface features will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics apps, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.