The whole point of setting up a website is to participate with visitors. Engaging with your site’s visitors well enables you to sell more products or boost your followers. This is precisely why constructing great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The invoice will not even include the actual look of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. In this review, we will look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? How To Add Google Analytics To Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be found on the left side of the page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from ads can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score allows users to compare the entire number of ads that they have and the complete number of personalized experiences. How To Add Google Analytics To Instapage
Once calculated, the PostClick score is readily seen on the Instapage. The dashboard allows users to manage domain access. This means that they can easily take or give away access to domain names. But to do this, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions such as editing or renaming projects will be logged automatically.
This area also enables users to quickly see newly created leads and add team members to the account. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t need to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent means of handling security, rather than entering an accounts API key such as other software would require.
The Drag-And-Drop Landing Page Editor
Because it is mostly just drag and drop, the actual Landing Page Editor is really simple to use. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. I can confidently state that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage remains outstandingly easy. Moving around editing elements of each template can be done by users as much as they want. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
How the editor balances creative freedom and being user friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things simple.
When moving elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making certain that an element appears nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation happens.
Although you’re free to ignore this grid along with other indicators, it is wonderful to have some guidance when organizing the page elements.
As you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t need to preview your layout often. When it’s published, it should look exactly how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it is just like having modular landing pages.
Users can create a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it is saved in the Instablocks library, then it can be included in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their requirements. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. How To Add Google Analytics To Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage enables users place widgets in landing pages immediately. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be put anywhere on the landing page. Users can also choose to edit the look and performance of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more complex widgets. However, Instapage widgets should be sufficient to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add readymade sliders, testimonials, pricing tables, and many more things to your pages.
With Instapage, you can create your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Being able to put in a premade widget on to your website is still quite the convenient feature, if you think about it. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your own pages isn’t as easy as having access to ready-made widgets which you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to mobile view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 per month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion How To Add Google Analytics To Instapage
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface attributes will place you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and effective landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive customer center. They may be reached through live chat from Monday to Friday, 4 am and 3 pm PST.