The whole point of preparing a site is to engage with visitors. Engaging with your site’s visitors well lets you sell more products or increase your followers. This is exactly why constructing great landing pages is such a massive deal. If you have an effective landing page, it will open up more opportunities for whatever you are putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. And often, the invoice will not even include the actual design of the landing page. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages is now something that everyone can do. One of the services that lets customers create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Email Instapage Mailchimp Preview
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be found on the left side of the page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from ads can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the total number of personalized experiences. Email Instapage Mailchimp Preview
Once calculated, the PostClick score is readily viewed on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily give or take away access to domains. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including renaming or editing projects will be logged automatically.
This area also enables users to quickly view newly generated leads and add team members to the account. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I enjoy about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really easy to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. I can confidently state that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage is still outstandingly simple. Elements of each template can be moved around and edited as much as users need. This isn’t the case for some other services where components can only be placed among fixed, predetermined spots.
Another thing that makes the editor great is how it balances creative freedom and being user-friendly. Professional software usually suffers from this, similar to how novice drivers might find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things easy.
When moving elements, the distance between the one being moved from other nearby elements will be shown to the user at all times. This is really helpful for making certain that an element looks nicely positioned with regard to its environment. Upon dropping an element to a new place, a crispy snapping animation happens.
It is nice to have some advice when arranging the page elements with the grid but you can also opt to ignore it and other indicators
As you’re working in the page builder, you can preview your landing page at any stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t need to preview your design often. It should look exactly how it does in the editor once it is posted.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it’s just like having modular landing pages.
Users may create a block for any purpose which they need, say something that’s intended for site visitors to leave comments and such. Once it is stored in the Instablocks library, it may be contained in any landing page that the user is editing. It really puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to match their needs. The blocks saved in the library can also be edited. It’s possible to have changes mirrored across all landing pages containing the edited block. But, this feature requires an update to the more expensive Instapage Enterprise plan. Email Instapage Mailchimp Preview
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is vital. Instapage lets users set widgets in landing pages quickly. Just click on the widget’s icon on the sidebar menu and it’ll be ready to use.
Once this task is completed, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the appearance and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which can be used to create WordPress pages. However, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, reviews, pricing tables, and many more things to your pages.
Blending the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Nonetheless, it’s not quite as convenient as having the ability to put in a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to help save you time. Having access to ready-made widgets that you can drag and drop onto your pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users can switch to mobile view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 per month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
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Instapage is a fantastic recommendation for beginners and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the app’s assistive user interface features will place you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and effective landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive client center. They may be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.