The whole point of preparing a website is to participate with visitors. Engaging with your website’s visitors well lets you sell more products or boost your followers. This is exactly why building great landing pages is such a huge deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. And often, the bill will not even include the actual design of the landing page. But now, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everyone can do. In this review, we will look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? Ecommerce Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will first find the most important features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from advertisements can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the complete number of personalized experiences. Ecommerce Instapage
Once calculated, the PostClick score is easily seen on the Instapage. The dashboard allows users to manage domain access. This means that they can easily give or take away access to domains. But to do so, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions including editing or renaming projects will be logged automatically.
This area also enables users to quickly see newly created leads and add team members to the account. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be accessed from it, is one thing that I like about the Instapage Dashboard, You won’t have to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, instead of entering an accounts API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it is mostly just drag and drop, the actual Landing Page Editor is so easy to use. Users can start from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. I can confidently say that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page using Instapage is still outstandingly easy. Elements of each template can be moved around and edited as far as users need. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
Another thing that makes the editor great is how it balances creative freedom and being user friendly. Professional applications usually suffers from this, much like how novice drivers might find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things easy.
Users may also see the distance between the element being transferred from other neighboring elements. This is truly helpful for making certain that an element appears nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation happens.
Although you’re free to ignore this grid and other indicators, it is wonderful to have some guidance when organizing the page elements.
While you’re working in the page builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your layout often. When it is published, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it’s just like having modular landing pages.
Users can make a block for any purpose that they want, say something that’s intended for website visitors to leave comments and such. Once it’s stored in the Instablocks library, it may be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage truly instant.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their requirements. The blocks stored in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Ecommerce Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage enables users set widgets in landing pages immediately. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be placed anywhere on the landing page. Users can also choose to edit the look and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which can be used to make WordPress pages, feature more intricate widgets. However, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding ready-made sliders, testimonials, pricing tables, and a lot more items to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Blending the text, picture, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Nonetheless, it’s not quite as convenient as being able to add a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages is not as straightforward as using ready-made widgets which you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and display size should not be a problem for an effective landing page to look good. Fortunately, you won’t need to worry about compatibility if you use Instapage. When making a landing page, users may switch to mobile view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Ecommerce Instapage
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the app’s assistive user interface features will place you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, sleek, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.