The whole point of setting up a website is to participate with visitors. Engaging with your site’s visitors well lets you sell more products or boost your followers. Constructing great landing pages is a huge deal exactly of that. If you have an effective landing page, it will open up more opportunities for whatever you are putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. And often, the invoice won’t even include the real look of the landing page. But now, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everyone can do. One of the services that lets users create, manage, and keep landing pages is Instapage, and this review will help you decide if it’s the one for you.
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can view the most important things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
The more important features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a person sees. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Once calculated, the PostClick score is readily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domains. But to do so, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions such as renaming or editing projects will be logged automatically.
Adding freshly generated leads as well as new team members is also another feature that this page includes. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I enjoy about the Instapage Dashboard, You won’t need to worry about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, rather than entering an account API key such as other software would require.
The Drag-And-Drop Landing Page Editor
Because it is mostly just drag and drop, the actual Landing Page Editor is so simple to use. Users can begin from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. I can confidently say that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage is still outstandingly easy. Moving around editing elements of each template can be done by users as much as they want. This is not the case for several other services where elements can only be set among fixed, predetermined spots.
The way that the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers might find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users may also find the distance between the element being transferred from other nearby elements. This is really helpful for making certain that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping animation happens.
It is nice to have some advice when organizing the page elements with the grid but you can also opt to ignore it and other indicators
As you’re working in the webpage builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t need to preview your layout often. When it is posted, it should look exactly how it does in the editor.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of elements called “blocks”. Yes, it is just like having modular landing pages.
Users may create a block for any purpose which they want, say something that’s intended for website visitors to leave comments and such. Once it’s saved in the Instablocks library, it may be included in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage lets users place widgets in landing pages quickly. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing this, it can be placed anywhere on the landing page. Users may also choose to edit the look and functionality of any widget. The changes to performance can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which can be used to make WordPress pages. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding readymade sliders, reviews, pricing tables, and a lot more items to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
Combining the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Still, it’s not as convenient as being able to put in a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to save you time. Having access to ready-made widgets that you can drag and drop onto your own pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and display size. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to mobile view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 per month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface features will place you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There is no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party software analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive client center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.