The entire point of setting up a site is to engage with visitors. Engaging with your site’s visitors well enables you to sell more products or increase your followers. Building great landing pages is a massive deal precisely of that. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. The invoice won’t even include the real design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everyone can do. One of the services that lets customers create, manage, and keep landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Assist You? Compare Instapage And Leadpages
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the most important things easily here. The main menu, which can be seen on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. In that case, data from ads can be automatically imported and will reflect on your PostClick score. Simply put, the PostClick score enables users to compare the entire number of ads that they have and the total number of personalized experiences. Compare Instapage And Leadpages
Once calculated, the PostClick score is easily viewed on the Instapage. The dashboard allows users to manage domain access. This means that they can easily give or take away access to domains. But to do this, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions such as editing or renaming projects will be logged automatically.
This area also enables users to quickly view newly created leads and add team members to the accounts. This is easily the most necessary page here, as this gives the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I enjoy about the Instapage Dashboard, You won’t have to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, rather than entering an account API key such as other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want from the templates. I can confidently say that Instapage provides users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page with Instapage is still outstandingly simple. Elements of each template can be moved around and edited as far as users need. This is not the case for several other services where components can only be placed among fixed, predetermined spots.
The way that the editor balances creative freedom and being user friendly is another thing that makes it great. Professional applications usually suffers from this, much like how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining things up easy.
Users may also find the distance between the element being transferred from other nearby elements. This is really helpful for making sure that an element appears nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping cartoon occurs.
It is nice to have some guidance when arranging the page elements with the grid but you can also opt to ignore it along with other indicators
While you’re working in the webpage builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your layout often. It should look exactly how it does in the editor once it is published.
Another terrific trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of components called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users can make a block for any purpose which they want, say something that’s meant for site visitors to leave comments and such. Once it’s stored in the Instablocks library, then it can be included in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their needs. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Compare Instapage And Leadpages
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage lets users place widgets in landing pages quickly. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is done, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the appearance and functionality of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which can be used to create WordPress pages, feature more intricate widgets. But, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you can add ready-made sliders, testimonials, pricing tables, and a lot more things to your pages.
Blending the text, image, and headlines widgets can be done to create your own pricing tables or testimonial panels with Instapage.
Still, it’s not as convenient as being able to put in a ready-made purpose-built widget to your webpage. There are some pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your own pages is not as straightforward as using ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t have to worry about compatibility if you use Instapage. When making a landing page, users can switch to mobile view to see how the page would look like on a smartphone.
The Business plan for Instapage prices $199 per month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Compare Instapage And Leadpages
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface attributes will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates easily with analytics programs, in addition to other blogging and marketing apps.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How does Instapage manage customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.