The entire point of setting up a website is to engage with visitors. Engaging with your site’s visitors well lets you sell more products or increase your followers. This is exactly why constructing great landing pages is such a massive deal. If you have an effective landing page, it is going to open up more opportunities for whatever you’re putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The bill will not even include the real look of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everybody can do. One of the services that lets users create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the main things easily here. Links to every tool and feature you’ll need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will initially find the most important attributes: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Once calculated, the PostClick score is readily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily take or give away access to domains. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Actions such as renaming or editing projects will be logged automatically.
Adding newly generated leads as well as new team members is also another capability that this page has. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
The security of everything, even if every setting can be toggled from it, is one thing that I like about the Instapage Dashboard, You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, rather than entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is so easy to use because it’s mostly just drag and drop. Users can begin from scratch, or they can choose from the huge array of template choices. The templates on Instapage are also fully customizable, so users can build just what they want from the templates. I can confidently state that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage is still outstandingly easy. Moving around editing elements of each template can be done by users as far as they need. This isn’t the case for some other services where elements can only be placed among fixed, predetermined spots.
How the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers might find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining things up simple.
Users can also see the distance between the element being moved from other neighboring elements. This is really helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping cartoon occurs.
It’s wonderful to have some advice when arranging the page elements with the grid but you can also opt to ignore it and other indicators
As you’re working in the page builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your layout often. It should look precisely how it does in the editor once it is published.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it is just like having modular landing pages.
Users may create a block for any purpose that they need, say something that’s intended for site visitors to leave comments and such. Once it is saved in the Instablocks library, then it may be contained in any landing page that the user is editing. It really puts the instant in Instablocks.
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is a must. Instapage enables users place widgets in landing pages quickly. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is done, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the appearance and functionality of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other applications used for creating landing pages edges out Instapage. Divi Builder, which is used to create WordPress pages, feature more intricate widgets. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding ready-made sliders, testimonials, pricing tables, and many more things to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by blending the text, image, and headlines widgets, for example.
Nonetheless, it’s not as convenient as having the ability to add a ready-made purpose-built widget to your page. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your pages isn’t as straightforward as having access to ready-made widgets that you can drag and drop onto your pages.
Luckily, the Instablock feature mentioned previously does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Fortunately, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users can switch to cellular view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the app’s assistive user interface features will set you on track. Although other apps can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics apps, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive customer center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.