The entire point of setting up a website is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or increase your followers. This is precisely why building great landing pages is such a huge deal. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your site.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of money. The invoice won’t even include the actual design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. One of the services that lets customers create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Benefits Of Landing Instapage To Website
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can view the most important things easily here. The main menu, which can be found on the left side of the page, contains links to every tool and feature you’ll need for your landing page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. If that’s the case, data from advertisements can be automatically imported and will reflect on your PostClick score. Simply put, the PostClick score allows users to compare the total number of ads that they have and the total number of personalized experiences. Benefits Of Landing Instapage To Website
Once calculated, the PostClick score can be readily seen on the Instapage. Controlling domain access can be done by users through the dashboard. This means that they can easily give or take away access to domain names. But to do this, the”Domains” page ought to be enabled first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions such as renaming or editing projects will be logged automatically.
Adding newly generated leads as well as new team members is also another feature that this page has. This is easily the most essential page here, as this gives the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t need to think about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, rather than entering an accounts API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. The freedom to easily create the landing page of your dreams is something that you can expect from Instapage.
Even, by comparison, making a landing page with Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This isn’t the case for several other services where elements can only be placed among fixed, predetermined spots.
How the editor balances creative freedom and being user-friendly is another thing that makes it great. Professional software usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users can also find the distance between the element being moved from other neighboring elements. This is really helpful for making certain that an element appears nicely positioned with regard to its environment. Upon dropping an element to a new place, a crispy snapping cartoon occurs.
Although you’re free to ignore this grid along with other indicators, it is nice to have some guidance when organizing the page elements.
As you’re working in the webpage builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. It should look precisely how it does in the editor once it is posted.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. Basically, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it is just like having modular landing pages.
Users may make a block for any purpose which they need, say something that’s intended for website visitors to leave comments and such. Once it is stored in the Instablocks library, it may be included in any landing page that the user is editing. It’s one of those things that makes things in Instapage really instant.
What’s even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks saved in the library may also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Benefits Of Landing Instapage To Website
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage lets users set widgets in landing pages quickly. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing so, it can be placed anywhere on the landing page. Users may also choose to edit the look and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other applications used for making landing pages edges out Instapage. Divi Builder, which is used to make WordPress pages, feature more complex widgets. However, Instapage widgets should be enough to cover the necessities. Here are some of them:
- HTML widgets
Adding readymade sliders, reviews, pricing tables, and many more things to your pages can be done with more modern WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by combining the text, image, and headlines widgets, for example.
Being able to place in a premade widget on to your website is still quite the convenient feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your own pages isn’t as straightforward as using ready-made widgets that you can drag and drop onto your own pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and display size. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to determine how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 a month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Benefits Of Landing Instapage To Website
Instapage is a fantastic recommendation for beginners and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Still, the app’s assistive user interface attributes will set you on track. Although other programs can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, slick, and powerful landing pages. Finishing top-notch and professional-looking projects is a guarantee with this product.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics programs, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.