The whole point of preparing a site is to engage with visitors. Engaging with your website’s visitors well lets you sell more products or boost your followers. Constructing great landing pages is a massive deal precisely of that. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your website.
Back then, when making landing pages required that you start from scratch by writing your own code, site owners had to pay a hefty amount of cash. The invoice won’t even include the real design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages is now something that everybody can do. In this review, we’ll look at Instapage, a service that lets customers create, manage, and keep your landing page.
Features: How Can Instapage Help You? Adding Analytics To Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be taken to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be seen on the left side of the page.
Users will first find the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are things like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. In that case, data from advertisements can be automatically imported and will reflect on your PostClick score. To put it simply, the PostClick score allows users to compare the entire number of ads that they have and the total number of personalized experiences. Adding Analytics To Instapage
Once calculated, the PostClick score is readily viewed on the Instapage. The dashboard allows users to manage domain access. This means that they can easily take or give away access to domains. But to do so, the”Domains” page ought to be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Actions such as editing or renaming projects will be logged automatically.
This area also enables users to quickly view newly created leads and add team members to the account. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be toggled from it. You won’t have to think about sketchy third-party services, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, rather than entering an account API key like other applications would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really easy to use because it is mostly just drag and drop. Users can begin from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. I can confidently say that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page using Instapage is still outstandingly simple. Moving around editing elements of each template can be done by users as much as they want. This is not the case for some other services where elements can only be set among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user friendly. Professional software usually suffers from this, similar to how novice drivers would find it more challenging to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
Users may also find the distance between the element being transferred from other neighboring elements. This is really helpful for making sure that an element looks nicely positioned with regard to its surroundings. Upon dropping an element to a new position, a crispy snapping animation occurs.
Although you’re free to ignore this grid and other indicators, it’s nice to have some advice when arranging the page elements.
While you’re working in the webpage builder, you can preview your landing page at any given point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t need to preview your design often. When it’s published, it should look precisely how it does in the editor.
Another terrific trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. In short, Instablocks allows the creation of a library of reusable groups of components called “blocks”. Yes, it’s just like having modular landing pages.
Users can make a block for any purpose that they need, say something that’s meant for website visitors to leave comments and such. Once it is saved in the Instablocks library, then it can be contained in any landing page which the user is editing. It truly puts the instant in Instablocks.
What’s even better is that there already are pre-installed blocks ready for use. They are all editable, so users can tailor them easily to match their needs. The blocks stored in the library may also be edited. Having changes reflected across all landing pages containing the edited block is possible. However, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Adding Analytics To Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage lets users set widgets in landing pages quickly. It’ll be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is done, it’s quite simple to be able to put it anywhere on your website Users can also choose to edit the look and performance of any widget. The changes to functionality can range from changing targets to completely revamping how the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. More intricate widgets are featured in Divi Builder, which is used to create WordPress pages. However, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
Adding readymade sliders, testimonials, pricing tables, and many more things to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you may make your own pricing tables or testimonial panels by blending the text, picture, and headlines widgets, for example.
Still, it’s not quite as convenient as being able to put in a ready-made purpose-built widget to your webpage. There are a few pre-built pricing tables and other elements in the page template to help save you time. However, adding them to your pages is not as straightforward as having access to ready-made widgets which you can drag and drop onto your pages.
Thankfully, the Instablock feature mentioned earlier does give you a way to make an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Luckily, you won’t need to worry about compatibility if you use Instapage. When creating a landing page, users may switch to cellular view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 a month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Adding Analytics To Instapage
Instapage is a fantastic recommendation for beginners and even those with quite a lot of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Still, the program’s assistive user interface attributes will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and powerful landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage provides a free trial for a week.
Q: Can I use third party software analytics apps with Instapage?
A: Yes. Instapage integrates readily with analytics apps, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In fact, there’s a plugin specifically for WordPress to facilitate publishing better.
Q: How can Instapage manage customer support?
A: Instapage has a very responsive client center. They can be contacted through live chat from Monday to Friday, 4 am and 3 pm PST.