The whole point of setting up a site is to engage with visitors. Engaging with your website’s visitors well enables you to sell more products or boost your followers. This is precisely why building great landing pages is such a huge deal. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your website.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of money. The bill won’t even include the real design of the landing page was often the case before. But now, as technology advanced and things got a little bit easier for regular people, making landing pages has become something that everybody can do. In this review, we’ll look at Instapage, a service that lets users create, manage, and maintain your landing page.
Features: How Can Instapage Assist You? Adding Adwords Conversion Tracking For Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after having an Instapage account, users will be brought to the dashboard. Instapage’s dashboard does not have the most striking visuals, but you can see the most important things easily here. Links to every tool and feature you will need for your landing page will be in the main menu which can be found on the left side of the page.
The more prominent features such as; AdMap, Landing Pages, Personalization, Experiments, and Analytics, are sure to be the first thing a user sees. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads account with Instapage. Data from advertisements can be automatically imported and will reflect towards your PostClick score if you have enabled syncing. To put it simply, the PostClick score allows users to compare the total number of ads that they have and the complete number of personalized experiences. Adding Adwords Conversion Tracking For Instapage
Once calculated, the PostClick score can be readily seen on the Instapage. The dashboard allows users to manage domain access. This means that they can easily give or take away access to domains. But to do this, the”Domains” page should be enabled first in the settings menu. The main settings area also shows a log of modifications done to the entire account. Everything is logged automatically, including renaming or editing projects.
This area also enables users to quickly view newly generated leads and add team members to the account. This is easily the most necessary page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I like about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t have to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an excellent way of handling security, instead of entering an account API key like other software would require.
The Drag-And-Drop Landing Page Editor
Because it’s mostly just drag and drop, the actual Landing Page Editor is so easy to use. Users can start from scratch, or they can choose from the huge array of template options. The templates on Instapage are also fully customizable, so users can build just what they want in the templates. I can confidently state that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, creating a landing page using Instapage remains outstandingly easy. Elements of each template can be moved around and edited as far as users want. This is not the case for several other services where components can only be placed among fixed, predetermined spots.
Another thing which makes the editor great is the way that it balances creative freedom and being user-friendly. Professional applications usually suffers from this, similar to how novice drivers would find it harder to drive a manual transmission vehicle. Instapage assists users when they move around page elements by displaying markers and grids. This makes lining up things easy.
Users may also find the distance between the element being moved from other neighboring elements. This is truly helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new place, a crispy snapping cartoon happens.
Although you’re free to ignore this grid along with other indicators, it’s wonderful to have some advice when organizing the page elements.
While you’re working in the webpage builder, you can preview your landing page at any given stage in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, so you won’t have to preview your design often. When it’s posted, it should look precisely how it does in the editor.
Another great trick that Instapage has under its sleeves is your Instablocks feature. Instablocks lets users manage multiple landing pages that will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users can make a block for any purpose which they need, say something that’s intended for website visitors to leave comments and such. Once it is saved in the Instablocks library, it may be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage really instant.
What is even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to match their requirements. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an upgrade to the more expensive Instapage Enterprise plan. Adding Adwords Conversion Tracking For Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, including widgets is a must. Instapage enables users place widgets in landing pages immediately. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
Once this task is completed, it’s quite simple to be able to put it anywhere on your website Users may also choose to edit the look and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Although the pre-installed widgets work well, other software used for creating landing pages edges out Instapage. More complex widgets are featured in Divi Builder, which can be used to make WordPress pages. But, Instapage widgets should be sufficient to cover the necessities. Here are some of them:
- HTML widgets
Adding ready-made sliders, reviews, pricing tables, and many more things to your pages can be done with more contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder.
With Instapage, you can create your own pricing tables or testimonial panels by combining the text, picture, and headlines widgets, for example.
Being able to put in a premade widget on to your landing page is still quite the useful feature, if you think about it. There are some pre-built pricing tables and other elements in the page template to save you time. However, adding them to your own pages is not as easy as having access to ready-made widgets that you can drag and drop onto your own pages.
Luckily, the Instablock feature mentioned previously does give you a way to create an element, such as a pricing table or call-to-action. You may then save it for reuse on any page when needed.
Mobile-Friendly Page Designs
The device and screen size should not be a problem for an effective landing page to look good. Fortunately, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to cellular view to determine how the page would look like on a smartphone.
The Business plan for Instapage prices $199 a month, or $149 a month if paid annually. Opting to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Adding Adwords Conversion Tracking For Instapage
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. The complete freedom in designing a landing page can be intimidating during your first few trials. Nonetheless, the program’s assistive user interface attributes will set you on track. Although other apps can do better with respect to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels at quick, sleek, and effective landing pages. Projects that are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There is no free plan, but Instapage provides a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, as well as other blogging and marketing programs.
Q: Can Instapage landing pages be published in WordPress?
A: Yes. In fact, there is a plugin specifically for WordPress to ease publishing better.
Q: How can Instapage handle customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.