The entire point of setting up a site is to participate with visitors. Engaging with your website’s visitors well lets you sell more products or boost your followers. This is exactly why building great landing pages is such a huge deal. If you have an effective landing page, it will open up more opportunities for whatever you’re putting on your site.
Back then, when creating landing pages required that you start from scratch by writing your own code, website owners had to pay a hefty amount of cash. The bill won’t even include the actual look of the landing page was often the case before. Now, however, as technology advanced and things got a little bit easier for regular folks, making landing pages has become something that everybody can do. One of the services that lets customers create, manage, and maintain landing pages is Instapage, and this review will help you decide if it’s the one for you.
Features: How Can Instapage Help You? Ab Testing Instapage
The article below is a pretty extensive review that I hope you’ll find useful, but just incase you prefer a video to sum things up, check out this video by Instapage on YouTube:
The Instapage Dashboard
Right after finalizing an Instapage account, users will be brought to the dashboard. Instapage’s dashboard doesn’t have the most striking visuals, but you can see the main things easily here. The main menu, which can be found on the left side of the page, contains links to every tool and feature you will need for your landing page.
Users will first see the main features: AdMap, Landing Pages, Personalization, Experiments, and Analytics. On the bottom half are stuff like your inbox, admin area, settings menu, and an overview of your current projects.
Suppose you synced your Google Ads accounts with Instapage. In that case, data from advertisements can be automatically imported and will reflect towards your PostClick score. Simply put, the PostClick score enables users to compare the total number of ads that they have and the total number of personalized experiences. Ab Testing Instapage
Once calculated, the PostClick score can be readily viewed on the Instapage. The dashboard allows users to control domain access. This means that they can easily take or give away access to domain names. But to do this, the”Domains” page should be allowed first in the settings menu. The main settings area also shows a log of modifications done to the whole account. Everything is logged automatically, such as renaming or editing projects.
This area also enables users to quickly view newly created leads and add team members to the account. This is easily the most essential page here, as this provides the Instapage Dashboard a switchboard functionality.
One thing that I enjoy about the Instapage Dashboard is how secure it is, even if every setting can be accessed from it. You won’t need to worry about sketchy third-party providers, as syncing with them will automatically direct users to an authorization page. This is an fantastic means of handling security, rather than entering an account API key such as other software would require.
The Drag-And-Drop Landing Page Editor
The actual Landing Page Editor is really simple to use because it’s mostly just drag and drop. Users can start from scratch, or they can choose from the vast array of template options. The templates on Instapage are also fully customizable, so users can build exactly what they want in the templates. I can confidently state that Instapage gives users the freedom to easily create the landing page of their dreams.
Even, by comparison, making a landing page with Instapage is still outstandingly easy. Moving around editing elements of each template can be done by users as far as they want. This is not the case for some other services where components can only be placed among fixed, predetermined spots.
Another thing that makes the editor great is the way that it balances creative freedom and being user-friendly. Professional applications usually suffers from this, much like how novice drivers would find it harder to drive a manual transmission vehicle. Instapage helps users when they move around page elements by displaying markers and grids. This makes lining up things simple.
When moving elements, the distance between the one being moved from other neighboring elements will be shown to the user at all times. This is truly helpful for making sure that an element looks nicely positioned with respect to its environment. Upon dropping an element to a new position, a crispy snapping cartoon happens.
It’s nice to have some guidance when organizing the page elements with the grid but you can also opt to ignore it along with other indicators
While you’re working in the page builder, you can preview your landing page at any point in a new browser tab by clicking on the preview button. However, the page builder has a WYSIWYG interface, which means you won’t have to preview your layout often. When it’s posted, it should look exactly how it does in the editor.
Another great trick that Instapage has under its sleeves is the Instablocks feature. Instablocks lets users manage multiple landing pages which will save them so much time. A library of reusable groups of elements called “blocks” can basically be done in Instapage. Yes, it is just like having modular landing pages.
Users can create a block for any purpose which they need, say something that’s meant for website visitors to leave comments and such. Once it is stored in the Instablocks library, then it can be contained in any landing page which the user is editing. It’s one of those things that makes things in Instapage truly instant.
What is even better is that there already are pre-installed blocks ready for use. They’re all editable, so users can tailor them easily to fit their needs. The blocks stored in the library can also be edited. Having changes mirrored across all landing pages containing the edited block is possible. But, this feature requires an update to the more expensive Instapage Enterprise plan. Ab Testing Instapage
Landing Page Widgets
So that visitors can interact with your landing pages, adding widgets is vital. Instapage enables users set widgets in landing pages quickly. It will be ready to use with just a click on the widget’s icon on the sidebar menu.
After doing this, it can be placed anywhere on the landing page. Users may also choose to edit the appearance and performance of any widget. The changes to performance can range from changing targets to completely revamping the way the widget behaves.
Even though the pre-installed widgets work well, other software used for making landing pages edges out Instapage. Divi Builder, which is used to make WordPress pages, feature more complex widgets. But, Instapage widgets should be enough to cover the requirements. Here are some of them:
- HTML widgets
With a contemporary WordPress page builder plugin, such as Beaver Builder or Thrive Content Builder, you may add ready-made sliders, reviews, pricing tables, and a lot more things to your pages.
Blending the text, picture, and headlines widgets can be done to make your own pricing tables or testimonial panels with Instapage.
Still, it’s not as convenient as being able to add a ready-made purpose-built widget to your page. There are a few pre-built pricing tables and other elements in the page template to save you time. Using ready-made widgets that you can drag and drop onto your own pages is still easier than the ones in Instapages.
Thankfully, the Instablock feature mentioned earlier does give you a way to create an element, such as a pricing table or call-to-action. You can then save it for reuse on any page when required.
Mobile-Friendly Page Designs
An effective landing page should look great on any device and screen size. Luckily, you won’t have to worry about compatibility if you use Instapage. When creating a landing page, users may switch to mobile view to see how the page would look like on a smartphone.
You have the choice to pay for the Instapage Business plan for $199 per month, or $149 per month if paid annually. Choosing to pay on a yearly basis requires $1,788 upfront but will save you $600.
Conclusion Ab Testing Instapage
Instapage is a fantastic recommendation for novices and even those with quite a bit of experience. The interface is intuitive, easy to navigate, and neat. During your first few trials, the complete freedom in designing a landing page can intimidate beginners. Nonetheless, the app’s assistive user interface features will set you on track. Although other programs can do better with regard to pre-installed widgets, Instapage allows room for building widgets.
Instapage excels in quick, slick, and effective landing pages. Projects which are done with this service look top-notch and professionally done.
Q: Is there a free plan?
A: There’s no free plan, but Instapage offers a free trial for one week.
Q: Can I use third party applications analytics programs with Instapage?
A: Yes. Instapage integrates easily with analytics programs, in addition to other blogging and marketing programs.
Q: Can Instapage landing pages be posted in WordPress?
A: Yes. In actuality, there’s a plugin specifically for WordPress to ease publishing better.
Q: How does Instapage handle customer support?
A: Instapage has a very responsive customer center. They can be reached through live chat from Monday to Friday, 4 am and 3 pm PST.