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E-tip #14

Jan/Feb 2006 Article 18 Volume 1
You're Autograph Please
How to add a signature file to email

A signature file can be embedded into every outgoing email sent. This file only needs to be formatted once and can be set-up in a few short minutes. For business owners this is highly beneficial in getting the company/ministry name and pertinent information out to potential clients and others on a regular basis.

Basic Signature file example:

Roz designz
12121 Little Road #238
Hudson, Florida 34667

727-861-7846
toll free: 877-857-7682

roz@rozdesignz.com
www.rozdesignz.com

Roz designz logo
In an HTML formatted signature file a
logo image can be added.


All contact information should be included. Why? It's called building credibility. Having online credibility does not happen overnight and is especially difficult if a person/company hides behind their computer. People need to believe in you. They like to be reassured that you are a real person that is reachable and reliable. Would you order something online from a company that only gives a name and email? Where are they located? How can I contact them and speak to a live person with questions and so on.

Adding a signature file to your outgoing emails will help to build your credibility. If you are one to send email adverts or newsletters, then you know that getting your name out there in front of people is the name of the game on the Internet. The competition is fierce.



Setting up a Signature file in Outlook Express:
  1. Click on the word Tools at the top of your screen
  2. Scroll down to Options
  3. Then click on the Signatures tab [refer to diagram - 1]. You are now in the Signatures window with a few options to choose.

Signature settings:
  • Checking both boxes is recommended. As you can see the second box is checked in the diagram. You can leave this unchecked but I personally do not recommend this. Promotion of your company can become redundant especially if you are chatting back and forth in replies via email and the signature is applied each time. It can become over emphasized and too much of a good thing. Use caution.


  • Signatures:
  • Signature #1...the default signature. You can leave this or change the signature name to something else but it is not necessary for this e-tip. For now we'll leave it as the default.

  • Edit Signature:
  • Select the Text option for a simple signature file. In the blank box you can type in the information you would like posted to the bottom of all your emails. See example above.

  • Select the File option if you have experience with HTML. Note: an HTML document needs to be made first and saved in My Documents. Click the Browse button to find the HTML file previously made. If you would like an HTML version for your signature and not sure how to get started with it, you can contact me and I will be glad to help.
  • Add a signature file to Forwards of Replies manually:
  • When replying or forwarding a message, hit the word Insert at the top and then scroll down to Signature and click. This adds your signature to replies or forwards only when you want it there.
  • Adding a signature file is a great way to add your high tech autograph to all your outgoing emails. Start reaping the benefits of more company/ministry exposure by adding this simple but vital information to your emails today.

    Remember the 3 R's:
    • Real • Reachable • Reliable

    Copyright © Lora Rozkowski. Lora is a website designer, author and owner of two Christian businesses. For more information send an email to: Roz@rozdesignz.com Reprinted with permission. Take a look at Roz's portfolio.


    Please let me know if I can answer any questions or help you further.
    signature Roz

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