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Nothing Ventured Nothing Gained
[promote your website]


What is website promotion? Anything you do to increase the amount of visits or traffic to your website. This is very important for a flourishing and established website. Here are 10 basic ways to increase traffic flow.

10 Ways to guarantee an increase in website visitors
  1. Word of Mouth- this has always been the best and simplest form of advertising on the planet. Word of mouth can be promotion of your website in daily conversation.

    photo by Roz: flamingos at play-a social event
  2. Press Release- sending copy to local media sources. Example: radio stations, newspapers and community publications.

  3. Articles of Interest- writing about the subject matter of your website and submitting it to various publications and also to other websites. Read article #2: I Don't Like to Write.

  4. Search Engines- submitting your website information periodically. This is an ongoing and ever changing area of promotion on the Internet. Read article #1: Get Noticed on the Web.

  5. Forums- this is a great place to establish web-related relationships. Be careful not to use this an advertising platform. You will discover they do not tolerate it and you will get a bad reputation besides. This is an excellent way to exchange ideas and knowledge.

  6. Guestbooks- signing these will reach personal and family sites. The best approach to this is; if you come across a guestbook, sign it. Leave and encouraging word and of course your domain name as a link back to you. view/sign Roz's guestbook.

  7. Advertising- this can be on and off the web like many of the other ways to promote the website. Plan carefully when using an online source and check their credentials before payment is made. There are now too many scams on the net so caution is key.

  8. Link Exchanges- this is a great way to boost your web presence and be seen on the web. Read article #1: Network for further tips on this subject.

  9. Email- sending out “what’s new” is a good way to let present and future clients know what is latest on your website. Include logo [always a must]; update information, new items of interest, contests or promo’s and a portion of either and article, testimonial or a recent press release.

  10. Opportunities- here is where your creativity can flow. Offer: a contest, freebies, education, quizzes, a forum, articles etc.
Take a vigorous role in developing creative ways to bring interest to your website. Make it fun! A great example: My husband and I recently bought a Catamaran Sailboat, when we order a new main sail for out boat we will advertise our business on it and include the domain name for our website. As we have loads of fun sailing, we also promote our business, it’s tax deductible.

Taking an ongoing active role in promotions of your website will establish your web presence. Being patient, thorough and consistent will achieve lasting results. You have the whole world at your fingertips. Website promotion can be fun and at the same time a wealth of great rewards. What is that saying- cliché? Let your fingers do the talking.

Sources:
• How to promote your website by: Get-a-dot
• The marketing checklist by: Wilson web

FURTHER READING:
Flamingo Style seeing life in the Pink
A Trip to Remember [Missions in Haiti]
Informative Articles & E-tips: How to promote and market your website.

Copyright © Lora Rozkowski. Lora is a website designer, author and owner of two Christian businesses. For more information send an email to: Roz@rozdesignz.com Reprinted with permission. Take a look at Roz's portfolio.


Please let me know if I can answer any questions or help you further.
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